Michael Freeman: Okay. Great. That’s very helpful. And if you would entertain one more. I wonder if you could touch on your relationship with British American Tobacco. And any interactions you might have at them beyond the center of excellence, perhaps talks on new jurisdictions, et cetera.
Beena Goldenberg: We have a very strong partnership with British American Tobacco. They are — I would call them — they’re a very engaged strategic investor. It’s probably the right way of saying it. We have conversations with them regularly. We have meetings as we talk about not only the development in the center of excellence, which is really sort of that long-range research. And we need to talk about what those product — what the work is that we’re going to do in the PDC in order to generate both benefits to today’s business as well as long-term business. So, very strong relationship, we — obviously, they’re a large shareholder, we update them on how our business is going. And in the past, they have been very supportive in terms of helping us in terms of getting some equipment if they have a stronger relationship with suppliers.
It’s a kind of — it’s not day-to-day by any means, but it’s an ongoing discussion that we have with them. And we continue to look at ways to work together in the future.
Operator: Our next question comes from the line of Matt Bottomley from Canaccord Genuity. Your line is open.
Matt Bottomley: Just two questions for me. The first is one of your peers that reported earlier this week was calling for potentially an increase in market share just on the back of less competition as there’s a bit of a shakeout for some of the lower-end LPs that aren’t as capitalized. I’m just wondering, if you think that’s something that’s reasonable and sort of 12-month time frame, if you think there’ll be some potential tailwinds with respect to the ability to compete for provincial purchase orders? And the second is just your view on the overall total addressable market in Canada, maybe just at the retail level. Do you think that any chance of meaningful upside from where we are today without changes from the federal government at this point?
Beena Goldenberg: Great question. So let me start with the first one. Everybody has sort of heard there are an increasing number of LPs going into CCAA. There’s a need for the shakeout. This industry is highly fragmented. And as people run out of runway, run out of cash, I suspect we’ll have more of those that have to exit the market. And as a result, as a company like ours that has now the flower, the capacity, the ability to supply the market, I do think there is opportunity to grow our revenue and our market share. I think it might be closer to the end of the 12-month period, and I think there might be more silly stuff happening in the short term until people really have to throw in the towel. And so as a result, we’re being cautious.
But certainly, we believe, similar to what you’ve heard that there will be a consolidation in this industry, and there is opportunity for those who have scale and who have lower cost to be able to capitalize on the opportunity in the short term. Longer term, what do I think in terms of the size of the market opportunity. I mean the market is still growing, right? We’re still seeing month-over-month, annual. I think the latest BDSA forecast is, what, 13% growth year-over-year. There’s lots of market — other commodities or other industries that would love to see a 13% year-over-year growth in the market. So, I do think that there is some buoyancy. We had a really strong fourth quarter as everybody knows that the summer is the largest demand period for cannabis.
