Jeffrey Bernstein: That’s great. Thanks for the help today.
Daniel Baker : Thanks, Jeff.
Operator: Thank you. Please standby for our next question. Our next question comes from the line of Chris Jankosky [ph]. Your line is open.
Unidentified Analyst: Hello, thank you for taking question. I want to ask you on your YouTube channel you have an example for using your chips for a DFI device and for a driver for an electric bike? Do you think those — like your prices are practical to enter these markets?
Daniel Baker : So you said for — I think you said for driving electric bike motors, yeah. So we have a YouTube video where we demonstrated several of our parts, our isolators and our DC to DC converters for power conversion to drive an electric motor. In that case, it was for — it was an electric motor that was used in electric bike. And that particular market is an interesting market for us, for the power conversion there. And we do believe that we have a competitive proposition where we can improve the efficiency of those types of systems. We can decrease the size and we believe that it’s cost effective. There’s a broader market for power control of all kinds of motors. So motors use a significant portion of the electricity that’s used in the world, as you might expect.
And increasing that efficiency can — even a little bit, can significantly help the overall challenge of converting to electricity and to carbon-free energy sources. So we see that as an excellent opportunity, the general category of motor control.
Unidentified Analyst: Can you give us some kind of a neighborhood figure as to how much efficiency gain you would have or kind of like an average industrial motor?
Daniel Baker : Yeah, that’s — it’s difficult to come up with an exact number because it depends on the motor and the application. As you can imagine, it’s not like it’s going to change from 50% to 99%, though. Those sorts of changes — those sorts of improvements and efficiency have been rung out in the past. But even slight improvements, a percent or even less than 1% are significant because they get multiplied by a number of motors and it turns into a lot of electricity that can be saved. So it’s difficult to quantify it, but we can offer higher efficiency than conventional electronics, and that’s important to our target market.
Unidentified Analyst: Okay. That’s good to hear. And higher efficiencies because you — you can say that, generally speaking, you do better current sensing than the existing systems.
Daniel Baker : Exactly. Yeah. Part of it is current sensing. And then part of it is the efficiency of our DC to DC converters. And then the other part of it is the speed of our isolators, which provide an interface between the controls and the power switching transistors. And the reason that’s important is because these transistors are very efficient when they’re either on or off, but when they’re transitioning they can — they burn electricity. So that’s a major source of inefficiency. So the faster that one can switch those devices, the more efficient they become and our devices are extremely fast.
Unidentified Analyst: Okay. That is good to hear. And are you — and this is something I always ask, but are you making inroads in kind of like more wide broader market industrial applications like this?
Daniel Baker : We are. So the question was broader markets. So you mean our traditional industrial control market and the industrial Internet of Things. And we continue to have a strong position there. We’ve highlighted — we would highlight some of our smart sensors, which are used in robotics for industrial control and highly connected robotics. Those parts have been — we’ve been pleased with the reception for those parts. We continue to make isolators that provide the nerves of those systems and the sensors that provide the eyes, if you will, of the robotics that go into industrial control systems. So that remains a strong market for us.
