Netflix, Inc. (NFLX), Lumber Liquidators Holdings Inc (LL), Coach, Inc. (COH): This Week’s Five Smartest Stock Moves

Page 2 of 2

Will the handmade premium margaritas slow the famously fast-moving queues? Will folks linger at tables more often? Can Chipotle Mexican Grill, Inc. (NYSE:CMG) call a cab to take me home?

Concerns aside, the move should help boost business — and that was the one weak spot in Chipotle Mexican Grill, Inc. (NYSE:CMG)’s well-received report last week. When comps rise a mere 1%, failing to even keep pace with inflation, Chipotle had to do something.

5. Xbox marks the spot
Microsoft Corporation (NASDAQ:MSFT) is ready to unveil its new Xbox.

The software giant sent out invites for the media event on May 21, making it more than likely that Microsoft will have the new console out in time for this year’s holiday shopping season. It’s not as if Wii U gained any advantage by coming out last year, but Microsoft didn’t want the PlayStation 4 to hog all of the 2013 holiday spending.

There’s also an interesting rumor going around on pricing. Microsoft Corporation (NASDAQ:MSFT)’s high-end gaming system may hit the market at a stiff $499 price point, but there may also be a more approachable $299 price for buyers committing to a $10 a month subscription plan.

A subsidized gaming console? If anyone can do it, it would be Microsoft Corporation (NASDAQ:MSFT), which already has 46 million Xbox Live subscribers and is the company behind this country’s best-selling platform. The ability to offer a subsidized console would be a harder sell on its competition.

After years of declining hardware and software sales, it’s hard to get excited about a new system, but there’s plenty of potential as Microsoft’s new box aims to be the entertainment hub of the future.

The article This Week’s 5 Smartest Stock Moves originally appeared on Fool.com and is written by Rick Munarriz.

Longtime Fool contributor Rick Munarriz owns shares of Netflix. The Motley Fool recommends and owns shares of Chipotle Mexican Grill, Coach, Lumber Liquidators, and Netflix. It also owns shares of Microsoft.

Copyright © 1995 – 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Page 2 of 2