Microsoft Corporation (MSFT) Can’t Take a Hint

IDC reported yesterday that it’s forecasting 84.1 million tablets will be shipped during this seasonally potent holiday quarter. It also sees just 83.1 million laptops and desktops rolling out. This will be the first quarter that finds tablet shipments exceeding PCs on a unit basis.

It won’t be the last.

Microsoft Corporation (NASDAQ:MSFT) knows that it has to matter here, and it has to realize that last year’s overpriced Surface RT was such a flop at that price point that it has to burn the RT name in the same incinerator where Zune, Kin, and Vista turned to ash.

New Surfaces are coming, and if Microsoft Corporation (NASDAQ:MSFT) isn’t willing to sacrifice margins for the sake of market share this time around, there won’t be anyone to care about next year’s Surface 3.

You only get one chance to reSurface.

The article Microsoft Can’t Take a Hint originally appeared on Fool.com.

Longtime Fool contributor Rick Munarriz has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Apple and Google. It also owns shares of Microsoft.

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