MasterCraft Boat Holdings, Inc. (NASDAQ:MCFT) Q4 2023 Earnings Call Transcript

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Drew Crum: Yeah. Okay. All right, thanks, guys.

Operator: Please standby for the next question. The next question comes from Eric Wold with B. Riley Securities. Your line is open.

Eric Wold: Thank you. Good morning. A couple of questions. I guess one kind of a follow-up on prior comments kind of around demand levels and consumers’ kind of inability to get some credit financing returns they want. Are you able to tinker around with any kind of promotional activity or discounting kind of throughout the quarter or into this quarter that could give you some, I don’t say confidence, but just some insight into if you discounted enough or got prices down at a certain level, you could actually drive demand, it could have really boost demand at a level that was still profitable for you? Or is it really just — it’s tough to get down to a level right now where consumers are that really can drive that level of interest?

George Steinbarger: No, I mean, I would say, Eric, we have certainly utilized discount or programs with our dealers and partner with our dealers to help them move inventory. And I would say we’ve seen pockets of strength where we’ve seen that really help move the needle in retail. We’ve seen other areas where we haven’t seen it move the needle as much. And I think part of that is where a lot of it depends on where the competitors, what their positions are in certain geographies and how aggressive they’re being. So, you really have to look at it on a market-by-market basis and really adjust to what the competitors and the local dealers are doing. So, we will continue to utilize programs as an avenue to help our dealers sell through the inventory they have and help them enter into the next selling season in a more healthy position and, obviously, willing to take more boat orders.

And so, we’ll continue to tinker with those. I think interest rates right now is probably the biggest opportunity where we can get more creative and try to help our consumers with finding a monthly payment price that suits our budgetary needs, and that’s certainly something that we’ve — we’ll continue to look into and have an opportunity.

Eric Wold: Thanks, George. And then last question. you mentioned some opportunity to expand Aviara domestically and internationally, enter the distribution. Given your outlook for the retail demand environment for fiscal ’24, what is your desire to expand the dealership network for Crest this year? And kind of what’s baked in there for either Crest and Aviara, given that malaise for the fiscal year?

George Steinbarger: Yes. So Eric, on the Crest front, we’re still seeing strong interest from dealers to add the Crest brand. We added about 25 dealers last year — last fiscal year, and our plan this year is to continue to add distribution. Some of that’s distribution we’ve been talking to for a while and others, we continue to have discussions. Obviously, some dealers are coming into the new relationship with Crest, with maybe a little heavy inventory on some of their other products. So, we’re working through that, but still seeing really positive willingness to take on the brand and we’re excited for getting into some markets where we’ve not previously had distribution or strong distribution. On Aviara, I would say the interest level remains very strong.

We’ve gotten a lot of interest from dealers internationally and in some domestic markets where MarineMax doesn’t have a location. And so, we’re pursuing those aggressively. We think the product that we’re offering at Aviara, there’s nothing like it in the marketplace. And with the introduction of the new 28 product, that only further expands the addressable market of new dealers that are interested in carrying the brand. So, very excited about the growth opportunities we have in distribution with Aviara.

Fred Brightbill: That was launched recently and extremely well received. We are — I couldn’t be more optimistic about that product offering and the expansion.

Eric Wold: Perfect. Thank you, both.

Operator: I show no further questions at this time. This concludes today’s conference call. Thank you for participating. You may now disconnect.

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