In this article, we will see some notable companies in LeBron James’ portfolio. To read about LeBron James’ path to financial success and how he became a billionaire, click LeBron James Investment Portfolio: How He Became a Billionaire.
5. Lyft, Inc. (NASDAQ:LYFT)
In 2020 LeBron James partnered with Lyft, Inc. (NASDAQ:LYFT) in a program to give young people access to free bikes. Growing up, James was a regular user of bikes and developed a unique passion for this medium of transportation.
“What bikes did for me was [allow me] to travel across the city with my friends, get me from home to school, or, you know, get to basketball practices or football practices,” James said during the program launch ceremony.
As of the end of the first quarter of 2023, 31 hedge funds tracked by Insider Monkey had stakes in Lyft, Inc. (NASDAQ:LYFT). The biggest stakeholder of Lyft, Inc. (NASDAQ:LYFT) was Ryan Frick and Oliver Evans’s Dorsal Capital Management which owns a $56 million stake in the company.
4. Liverpool
Investment in Liverpool is another business masterstroke pulled by King James. He invested in the club back in 2011 with his business partner Maverick Carter and bought a 2% stake which according to several media reports worth $6.5 million. The stake grew to $100 million by 2021 according to some reports. Liverpool is worth about $5.3 billion as of May 2023, according to Forbes. As always this deal was a brilliant business move. James traded some marketing rights and allowed Fenway Sports Group to add LeBron James to their portfolio in exchange for the deal.
3. Blaze Pizza
Blaze Pizza is another example of things turning to gold after getting the LeBron touch. King James invested about $1 million in Blaze Pizza back in 2012. By 2017 the star had gained about $25 million from this investment and some latest reports say that his $1 million investment has now turned to $50 million.
2. Calm
In 2019 LeBron James partnered with meditation and sleep app Calm as part of his belief that mental fitness is as important as physical fitness. As part of the collaboration Calm app featured audio segments from James to help Calm users increase focus and mental clarity. In 2020 Calm was valued at $2 billion.
Here’s what James said in a release about the partnership:
“As an athlete, there’s a lot of focus on physical fitness. This partnership with Calm is all about mental fitness. It’s something I’ve always prioritized, and it’s just as important to my game, my career, and my life than anything I can do physically. The ability to focus and calibrate everything going on inside your mind is a skill that can be strengthened over time, and Calm helps me do that. Through this partnership, I’m also excited to share that important tool with the youth in my Foundation and across the country.”
1. Ladder
LeBron James started the sports nutrition company Ladder back in 2018 with Arnold Schwarzenegger. In 2020 Ladder was sold to OpenFit for $28 million. According to CNBC Ladder’s revenue in 2020 was estimated to be $4 billion.
You can also take a peek at 12 Best 5G Stocks To Buy Now and 10 Best Fast Growth Stocks To Buy.
