Jim Cramer Discussed These 18 Stocks After Major AI Event

13. e.l.f. Beauty, Inc. (NYSE:ELF)

Number of Hedge Fund Holders In Q3 2024: 40

e.l.f. Beauty, Inc. (NYSE:ELF) is a new-age beauty products company that caters to the needs of budget-conscious customers. After its shares soared to record highs early last year, they have trimmed back their gains as e.l.f. Beauty, Inc. (NYSE:ELF) struggles to maintain its aggressive sales growth trajectory. Inflation has had a role to play in its woes as well. To counter these trends, the firm has partnered up with Dollar General to sell its products to cost-conscious customers through the latter’s stores. Here’s what Cramer said about e.l.f. Beauty, Inc. (NYSE:ELF):

“If you look at ELF there’s a battle ground there. They’ve had competition from Sephora, which is open and close. David if you went with me to my Sephora, you would say holy cow it’s a totally changed store.

“And by the way Elf and Estee Lauder are not getting together. Sephora is not merging with Ulta. So let’s not go crazy, David.”