Is YouTube Google Inc (GOOG)’s Secret Weapon?

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San Bruno, Calif.-based YouTube has burst into prominence as a video-sharing Internet site, originated by a trio of PayPal staffers in 2005. Viewers can upload, share and watch videos. It allows people to exhibit an array of user-created videos, encompassing everything from movie reels and TV footage to homemade videos and video blogs.

YouTube has become synonymous with the do-it-yourself creative spirit of the Internet in recent years. Trying to capitalize on the video-viewing experience, Google gobbled up for $1.65 billion nearly seven years ago. You Tube is also responsible for pushing the term “viral video” into our societal lexicon.

But what does all that mean to shareholders of Google? Well, considering it may pull in as much as 10% of Google’s revenue, YouTube might be Google’s secret weapon.

The article Is YouTube Google’s Secret Weapon? originally appeared on Fool.com and is written by Jon Friedman.

Jon Friedman has no position in any stocks mentioned. The Motley Fool recommends Apple, Google, and Netflix. The Motley Fool owns shares of Apple, Google, Microsoft, and Netflix.

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