Is World Kinect Corporation (WKC) The Worst Cruise Stock to Buy Now According to Short Sellers?

We recently published a list of 10 Worst Cruise Stocks to Buy Now According to Short Sellers. In this article, we are going to take a look at where World Kinect Corporation (NYSE:WKC) stands against other worst cruise stocks according to short sellers.

The cruise industry accelerated after taking a significant hit during the COVID-19 pandemic. As per the Cruise Lines International Association (CLIA), ~35.7 million passengers are anticipated to set sail in 2024. This translates to 6% growth as compared to 2019. JP Morgan Research highlighted that major cruise lines enjoyed a successful 2024 wave season between January and March when operators provided the best deals. CLIA highlighted that, in 2023, the passenger volume touched a record 31.7 million, exhibiting a rise of 7% over 2019 levels.

Wall Street experts believe that travel exchange-traded funds (ETFs) are well-placed to soar on the back of a resurgence in consumer demand for travel-related activities, supported by post-pandemic recovery and changing consumer behaviors. Amidst some short-term challenges, the long-term outlook for the travel sector is positive as a result of demographic shifts and an increased preference for experiential spending.

Positive Demographic Shifts Should Be a Primary Growth Enabler

Earlier, Baby Boomers used to make up the core consumer base for the broader cruise industry. Today, however, an increased number of younger travelers continue to come on board. As per CLIA, ~73% of Millennials and Gen X travelers mentioned that they would consider a cruise vacation. Also, a renowned cruise company has recently mentioned that half of its cruise customers are Millennials or younger. This is because of rising affluence. Moreover, according to the bank’s research, the spending capacity of Millennial customers has seen an increase of ~49% since 2019. Today, the average net worth of an individual aged 40 or under sits at ~$259K.

The cruises continue to attract more first-time passengers. The cruise companies are seeing “new-to-cruise” in their 2025 bookings, with this customer category rising by more than 30% versus a year ago.

The bank believes that cruise operators are improving and modernizing their offerings to make them appealing and highlighted that key operators continue to invest in new hardware, notably mega-ships and private destinations. This has been driving more eyeballs to the broader cruise and tourism industry, accelerating new-to-cruise acquisition. CLIA recently highlighted that the cruise industry has been deploying billions in new ships and engines which give flexibility to use low to zero-GHG fuels with little to no engine modification.

Cruises Over Land-based Activities

According to a survey by the bank’s research division held in April, only ~29% of respondents have excess savings. Notably, ~45% of the respondents are expected to spend less in discretionary categories over the upcoming 12 months. This implies an increased cautious behavior even in the environment of moderating inflation.

This scenario is placing cruise voyages, that are cheaper than land-based vacations, in a strong position. Consumers are focused on value within discretionary categories. The value spread between cruises and land-based alternatives stood at 25%-30% today as compared to 10%-15% pre-pandemic. Despite higher inflation, cruise lines continue to focus on improved experiences, without compromising quality or service. This should further enhance their value.

Despite a tough consumer spending environment, both ticket and onboard prices increased over the past few months. This means that the demand backdrop is strong for the overall cruise industry. The bank’s research shows that more than 85% of tickets have been booked for 2024, with a focus now turning to 2025 and bookings already exceeding historical levels. Moreover, the industry should grow revenues by high-single digits over the upcoming 5 years, tapping ~3.8% of the global vacation market by 2028.

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Is World Kinect Corporation (WKC) The Worst Cruise Stock to Buy Now According to Short Sellers?

A fuel distribution truck driving down an isolated highway.

World Kinect Corporation (NYSE:WKC)

Short % of Float (As of 15 August): 14.49%

Number of Hedge Fund Holders: 16

World Kinect Corporation (NYSE:WKC) is an energy management company, which operates through 3 segments- Aviation, Land, and Marine. The company’s Marine segment provides fuel, lubricants, and services to marine fleets, cruise lines, and other fuel suppliers.

Short sellers are concerned about World Kinect Corporation (NYSE:WKC)’s land business, which continues to struggle. In 2Q 2024, gross profit from its land business came in at $80.8 million, exhibiting a decline of 28%. This was mainly because of unfavorable market conditions in North America and Brazil, and lower profit contribution from the company’s natural gas business due to oversupplied market conditions and lower market volatility. Even in the Marine business, its gross profit saw a decline of 13% to $36.7 million mainly because of reduced market volatility YoY.

However, Wall Street analysts believe that World Kinect Corporation (NYSE:WKC) appears to be well-placed for long-term growth. The company sharpened its portfolio via the sale of Avinode. It plans to streamline its Land portfolio for increased ratability and improved operating leverage. Moreover, the company’s expertise in supply fulfillment, technological solutions, and focus on sustainability should continue to act as growth enablers. The cash proceeds from the sale of Avinode should help the company repay debt, and reduce leverage and interest expenses. These measures should translate into strong earnings and margin expansion in 2H 2024.

Therefore, a combination of deleveraging, focus on shareholder returns, and strong and ambitious 2026 guidance should help the company’s stock.

Considering the Wall Street analysts covering the shares of World Kinect Corporation (NYSE:WKC), the average price target stood at $29.00. Insider Monkey’s 2Q 2024 database revealed that 16 hedge funds were long World Kinect Corporation (NYSE:WKC), with total stakes amounting to $70.4 million.

Overall, WKC ranks 1st on our list of 10 worst cruise stocks according to short sellers. While we acknowledge the potential of WKC as an investment, our conviction lies in the belief that some deeply undervalued AI stocks hold greater promise for delivering higher returns, and doing so within a shorter timeframe. If you are looking for a deeply undervalued AI stock that is more promising than the ones mentioned on our list but that trades at less than 5 times its earnings, check out our report about the cheapest AI stock.

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Disclosure: None. This article is originally published at Insider Monkey.