Is Research In Motion Ltd (BBRY)’s BlackBerry Z10 Better Than iPhone5 and Nexus 4?

Consumer reviews have been largely positive so far: There has largely been positive feedback for the device. The average rating for Z10 on Rogers Communications Inc. (USA) (NYSE:RCI), Telus, Carphone Warehouse, and Vodafone UK, is over 4 out of 5 stars. The features most commonly liked are the keyboard, the unified Hub, Flow, and Time Shift on the camera. Among the concerns highlighted, the leading ones were the limited apps availability and a shorter battery life than traditional BlackBerry devices. Interesting to note is that there is lack of any major issue with the device.

Encouraging early data points from BlackBerry and carrier partners: Rogers Communications Inc. (USA) (NYSE:RCI) said it had sold more BlackBerry smartphones on the Canada launch day than any other day in Rogers history, with thousands of Z10 smartphones activated. It also reported that some stores had temporarily sold out of the Z10 inventory and fresh inventory was being shipped. In the UK, retail partner Phones 4u issued a press release noting exceptional first week sales, with over 55% of its 680 stores running out of inventory.

Foolish Bottom Line

The Street is extremely bullish on this phone given the favorable reviews that it has received since its release. Given that BlackBerry expects massive incremental revenues from this product, the success of this product has led me to take a bullish stance on this stock. A major test for the device will be what happens when it reaches the US.

The article Is BlackBerry’s Z10 Better Than iPhone5 and Nexus 4? originally appeared on Fool.com and is written by Masam Abbas.

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