Finish Line Inc (FINL), Research In Motion Ltd (BBRY), NIKE, Inc. (NKE): Hunting for Long-Term Opportunities This Week

After months of a ceaseless bid higher, have investors finally reached a turning point?

Last Thursday, the Dow Jones Industrial Average shed 353.87 points, or 2.3%, the biggest percentage drop since November 2011. The sell-off arrived following a Federal Reserve press release which stated the government will continue its $85 billion-a-month stimulus program.

Investors looked past the Fed statement, realizing the monetary stimulus will begin to wind down later in the year. The Fed’s next meeting will take place in July.

In my opinion, the rally we’ve seen in 2013 has been heavily driven by artificial liquidity. As the government begins to pull away the underlying support, we could see a change in market sentiment.

As a multi-year investor, I’ll be eager for opportunities following any short-term market shift. Here are a few developing stories to watch this week:

Athletic retailer

Earnings on Friday, June 28 before market open; EPS $0.16 / Revenue $343.4M

Finish Line Inc (NASDAQ:FINL)

Finish Line Inc (NASDAQ:FINL) is a mall-based retailer of athletic shoes, apparel, and accessories. The Indianapolis-headquartered company has 651 stores in malls across the U.S.

Last September, Finish Line Inc (NASDAQ:FINL) announced it would become the exclusive provider of athletic shoes at Macy’s, Inc. (NYSE:M). This opportunity should provide a long runway of growth for shareholders.

Management expects the Macy’s, Inc. (NYSE:M) business will contribute $0.30–$0.35 in earnings per share once the 675 store rollout is completed. For perspective, full-year 2013 and 2014 earnings are modeled at $1.56 and $1.81 respectively. Finish Line Inc (NASDAQ:FINL) will operate leased shoe departments within Macy’s for 450 stores, while the remaining 225 stores will maintain their current form without Finish Line branding.

How should readers play Finish Line Inc (NASDAQ:FINL) for the short- and long-term?

For the current quarter, Wall Street is likely to have a pessimistic attitude heading into Friday’s earnings report. Investors are focused on Finish Line Inc (NASDAQ:FINL)’s same-store sales after competitor Foot Locker posted unchanged sales for May 2013 compared to the prior year. I recommend waiting until after Friday’s report in order to establish a long-term position.

Reviving handset maker

Earnings on Friday, June 28 before market open; EPS $0.04 / Revenue $3.18B

There’s no question that Research In Motion Ltd (NASDAQ:BBRY) BlackBerry was late to the party with the introduction of new handsets. Numerous analysts have criticized Research In Motion Ltd (NASDAQ:BBRY) BlackBerry’s tardiness and inability to compete with the latest Apple iPhone and Google Android devices. However, the Canadian company may be staging a comeback with the new BlackBerry Z10 and Q10.

Recent optimism for strong Research In Motion Ltd (NASDAQ:BBRY) BlackBerry sales has caused French investment firm Societe Generale (“Soc Gen”) to upgrade the stock two notches to “buy” from a previous “sell” with a $17 price target. Analysts believe that Z10 estimates will beat expectations for the May and August quarters.

The BlackBerry Q10 release was timed as sales of the touch-screen Z10 began to slow, which should be reflected in Research In Motion Ltd (NASDAQ:BBRY) BlackBerry’s August quarter. The full-keyboard Q10 became available at retailers as recently as June 23.

My personal experience with the new Research In Motion Ltd (NASDAQ:BBRY) BlackBerry supports Wall Street sentiment. I recently purchased a BlackBerry Q10 for my mother and found the device to be highly impressive.

The bottom line: Even if long-term sales have yet to be seen, I believe BlackBerry will beat estimates when it reports on Friday.

Worldwide athletic leader

Earnings on Thursday, June 27 after market close; EPS $0.75 / Revenue $6.64B

Despite it’s leading market share position, sporting goods maker NIKE, Inc. (NYSE:NKE) is adapting to a new normal of higher expenses with rising labor & material costs. On the revenue front, sales are slowing in growth markets such as China.

For Thursday’s earnings call, investors will be looking for stabilization in China as well as profit margin improvement in Americas and Western Europe. Let’s consider both aspects before reaching a conclusion.

Chinese competitors such as ANTA Sportswear, 361 Degrees, and Xtep International all have reported earnings in the last month. Overall, business is improving compared to the prior quarter but sales remain lower than last year. I expect a similar scenario at NIKE, Inc. (NYSE:NKE); analysts expect sales to grow 1% for the quarter.

Western Europe has been NIKE, Inc. (NYSE:NKE)’s least profitable region, but the company is showing positive signs of restructuring. Operating margin has fallen from a high of 22.7% back in 2009 to a low of 14.4% during 2012. Management is committed to restoring profitability in 2013, with margins rebounding to 17.1% during the last quarter.

The bottom line: It’s difficult to capture all of the moving parts at NIKE, Inc. (NYSE:NKE), but I expect an in-line quarter. The stock remains a solid long-term buy, although patient investors may find a better entry point.

Foolish takeaway

Market participants often deviate their attention between the present and future, creating opportunities for long-term investors.

Readers might consider BlackBerry, Finish Line, and NIKE, Inc. (NYSE:NKE) based on the scenarios above.

Thanks for reading, and consider subscribing to my posts for more Fool ideas on outperforming the market.

The article Hunting for Long-Term Opportunities This Week originally appeared on Fool.com and is written by John Macris.

John Macris has no position in any stocks mentioned. The Motley Fool recommends Nike. The Motley Fool owns shares of Nike. John is a member of The Motley Fool Blog Network — entries represent the personal opinion of the blogger and are not formally edited.

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