Electricity demand is down, and utilities are rapidly readjusting. While falling sales might be a nationwide issue, bottom lines can still billow if companies make the right choice. Let’s look at three different strategies to see which spells sustainable for your dividend stock portfolio.
Make less
If consumers are using less electricity, the most obvious adjustment is to make less electricity. Dominion Resources, Inc. (NYSE:D) announced this week that it has permanently shut down a 556 MW nuclear plant after nearly 40 years of operations.
The decision was first made last fall and, according to Dominion Resources, Inc. (NYSE:D) Nuclear’s president David Heacock, “was based purely on economics.” The dividend stock’s Midwestern nuclear fleet hadn’t been able to achieve economies of scale, and the plant’s purchasing power agreements are set to expire at a time when wholesale electricity prices are well below previous rates.
Make by with less
Sempra Energy (NYSE:SRE)‘s Southern California Gas Company (SCG) went to so far as to hand out “Energy Efficiency Excellence Awards” to customers this week. As the nation’s largest natural gas utility, SCG offers more than $10 million in rebates and other incentives to customers who cut consumption.
Across the pond, Britain-based PPL Corporation (NYSE:PPL)‘s Western Power Distribution is piloting a project to incentivize “smart” electricity use for 15 businesses. As part of the trial, businesses will receive financial compensation for reducing overall electricity use and for shifting use away from peak hours.
“This will help us understand the impact that changing electricity use has on the Milton Keynes network, allowing us to better plan the network for the future. Milton Keynes has some very challenging carbon emissions targets and this project will help,” said Sanna Atherton, project manager for Western’s new efficiency initiatives.
Make more from less
Modernization projects provide a middle-ground alternative between constructing and destructing entire fleets of power plants. Duke Energy Corp (NYSE:DUK) is nearing the finish line of a $9 billion 6,600 MW modernization project, clearing the way for a more efficient future regardless of new nuclear plants.
NextEra Energy, Inc. (NYSE:NEE) announced in April that its own nuclear uprate exceeded expectations, adding another 500 MW of capacity instead of the original 400 MW project. As the largest wind producer in the nation, NextEra is also nabbing efficiencies on some of its newer projects. According to NextEra Energy, Inc. (NYSE:NEE)’s Florida Power & Light president, Eric Silagy, “[this] investment added the equivalent of a new, medium-sized power plant to Florida’s generation fleet, without having to build one.”
Exelon Corporation (NYSE:EXC) made major headway with efficient smart grid technology last fall, but efforts tapered off as legislation made modernization costs prohibitive. But with a key bill approved by both the Senate and the House in March, things are looking up for this dividend stock’s 10-year smart grid investment. During Exelon’s latest earnings report, CEO Christopher Cane noted: “We are on a good path there.”
Foolish bottom line
Utilities are innovating in a variety of ways to make the most of falling sales. Number crunching alone won’t weed out the winners and losers, and investors need to keep a close watch on their dividend stocks’ strategic decisions.
The article 6 Dividend Stocks With Unique Sales Strategies originally appeared on Fool.com and is written by Justin Loiseau.
Motley Fool contributor Justin Loiseau has no position in any stocks mentioned. You can follow him on Twitter, @TMFJLo, and on Motley Fool CAPS, @TMFJLo. The Motley Fool recommends Dominion Resources, Inc. (NYSE:D) and Exelon Corporation (NYSE:EXC).
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