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Diageo plc (DEO): A Bull Case Theory

We came across a bullish thesis on Diageo plc (DEO) on Substack by Jimmy Investor. In this article, we will summarize the bulls’ thesis on DEO. Diageo plc (DEO)'s share was trading at $109.29 as of March 17th. DEO’s trailing and forward P/E were 16.94 and 13.62 respectively according to Yahoo Finance.

[caption id="attachment_521879" align="aligncenter" width="400"] Copyright: ramanand / 123RF Stock Photo[/caption]

Diageo (DEO) is a global leader in premium spirits and beverages, owning iconic brands like Johnnie Walker, Guinness, Smirnoff, and Don Julio. Its strong brand equity...