Criteo S.A. (NASDAQ:CRTO) Q3 2023 Earnings Call Transcript

Todd Parsons: Yeah, thanks a lot, Sarah. It’s not — and we, of course, have learned a lot on the back of a very large investment at the company with the Privacy Sandbox and partnering with the Google team. What we’ve learned so far is that we can do a reasonably good job with our targeting, our recommendation, our bidding, and our measurement as we have in the past. And what we’re excited to learn next, because the knowledge that we’ve gained thus far has really been on traffic that commingles Privacy Sandbox with third-party cookies. And what we’re really waiting to do and learn from next is the January or Q1, rather, release of cookie-less traffic by Chrome that 1% of the population that will be made available for testing for five months thereafter on a completely cookie-less basis.

So we’ve been preparing for this and we’re feeling very good leading into that test. We’re going to learn a lot once we see how pure cookie free traffic can be targeted, can be made recommendation to, can be measured. But we feel very strong going into that period. And we’re going to be excited to share the results of our testing as we go through and as we have in the past.

Megan Clarken : Let me just grab on this one a little bit because, Matthew, it’s an interesting question and it really speaks to the DNA of Criteo. So I do want to say something about this. I have a background as an athlete, as some of you know. And as an athlete, you train every day, twice a day, for a day that is years ahead. Years ahead and it’s just, it’s about your resilience. It’s about keeping your eye on the prize regardless of the ups and downs. At Criteo we do exactly the same thing. So we are laser focused on getting through the Privacy Sandbox, having trained for it for years. And it’s the same story with our positioning and our future for our ad tech position for Commerce Media , the ad tech provider for Commerce Media. It is eye on the prize. It is training every single day, twice a day, for the day in the future. And that’s the DNA that we have developed here. So I just wanted to throw that out there because it’s just an important part of who we are.

Matthew Thornton: Great. Thank you.

Operator: There are no further questions.

Melanie Dambre: Okay. Thank you, Megan, Sarah and Todd. This now concludes our call for today. Thanks everyone for joining. We’re available for any additional questions. Have a good day.

Megan Clarken : Thank you. Bye-bye.

Todd Parsons : Thank you. Bye-bye.

Operator: The conference has now concluded. Thank you for attending today’s presentation. You may now disconnect.