Douglas Mitchelson : I think at the Analyst Day, it was suggested that broadband net adds would be better in 2023 than 2022, and that 2023 would have EBITDA growth. And so I’m just wondering, I think, Chris, on the broadband net add side, kind of what gives you confidence that 2023 could be better than 2022? And then I guess, jump all, but maybe for Jessica, on EBITDA, do I remember that right? The expectation is EBITDA growth in 2023? And I know you guys are in a fan of guidance, but any — what are the swing factors that can impact that? And any thoughts on cadence if you’re willing to offer would be helpful. And then — sorry, just — I’ll ask it all at once. Chris, I’m just curious as a follow-up. You said the pricing action, it was maybe just a blip that it was like the first time. But you’ve — when you’ve had pricing actions in the past, you’ve had churn, right? So I wasn’t sure what was — what you saw for the first time when you mentioned a blip in churn?
Christopher Winfrey : Yes. The 2023 broadband net adds, I said our goal is to have higher broadband net adds this year, and I think we will. The biggest variable that’s out there is what’s taking place in terms of market transaction volume, and that’s the only one that gives me angst because it’s the one you can’t control. But we have a lot of things going in our favour, the — starting with a lot of these initiatives that I’ve talked about. So clearly, with a bigger base of rural passings behind us and constructed increasing during the course of the year, I think the early — small but early success of Spectrum One in driving Internet is only going to grow as that product takes hold. And I think the investments that we’ve made in our personnel, not to get too much into the weeds, but that labor cost increase that Jessica talked about, there are some pretty big actions that we took that were targeted.
They were not peanut butter wage increases. They were targeted to drive an ROI, which means having longer-tenured employees who result in the sales force having better yields, selling better. And in the service infrastructure by having a longer tenure, they tend to do a better and faster job in addressing customer issues and avoid repeats, which not only reduces transactions, but reduces customer churn over time. And those benefits, because of where the labor market was for everybody last year, in order to get tenured investors the passage of time, but we’ve seen the lowest attrition rates at the back end of Q4 that I’ve seen in a very, very long time, if ever, in our service and sales functions. And I think that’s going to — that’s a function of both the market as well as the investments that we’ve made.
But ultimately, those investments collectively tie into both gross adds as well as to lower churn. And I’ll go back to where I started, which is the biggest driver for us and the biggest uncertainty is market volume. But all else equal, that’s our goal is to increase net adds this year.
