Cardlytics, Inc. (NASDAQ:CDLX) Q3 2023 Earnings Call Transcript

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We’re getting a lot of positive feedback from discussions we’re having with both retailers and CPG brands. We have promising pilots in progress, and we have a number of discussions with large clients that are going well. And on top of that, we’ve just hired a new CRO for Bridg, who will help us scale the Bridg and Rippl business, and we expect that to contribute meaningfully in 2024. So we’re very excited about the prospects, but expect some choppiness as we build that business.

Jason Kreyer: Thank you. Last one for me. I wanted to just maybe double-click on multi-tier offers, which sounds like a really interesting opportunity. What is the gating factor to that growing more rapidly? Is there — like do you need more banks on the ADE or the user experience? Or does it just take more time to get advertisers on there?

Karim Temsamani: Yes, it depends on sort of the goals that advertisers have and their ability to have differentiated type pricing or so offering for their customers. So multi-tier offer is going to be a very successful product for us. That’s going to be relevant for many of our customers, but not for all of our customers. We’re certainly having multi — a number of discussions about multi-tier offers with customers right now, and we’re planning to scale it as fast as we can. One of the things that I would mention though is that having more of these type of products also opens up discussion for the core product. So as you have more product to sell and can have new discussions with other tiers, even you see them seeing that maybe the multi-tier offer is not relevant for them right now or even in the future, but they end up spending on sort of the — the normal rewards offers that we have.

So it’s relevant in many different areas. So as we have these products at scale, and again, I appreciate you all asking for numbers, but we want to see them at scale so that we can provide more meaningful data with regards to the impact that they’re having on our network, and we certainly plan to do that in the future.

Jason Kreyer: Got it. Alright, thanks Karim. Thanks everyone.

Karim Temsamani: Thank you Jason.

Operator: Thank you. At this time, I would now like to turn it back over to the speaker for any further comments. So back to you, Karim.

Karim Temsamani: Thank you very much, Felicia. That brings the call to a close. As mentioned, we remain committed to positioning the business for future success. Thank you for your continued support, and I look forward to speaking to you all soon.

Operator: Thank you for your participation in today’s conference. This does conclude the program. You may now disconnect.

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