Caesars Entertainment, Inc. (NASDAQ:CZR) Q3 2023 Earnings Call Transcript

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Joe Stauff: And maybe just one follow-up. For iCasino, are you largely just mining your large loyalty database for, let’s say, cross-promotional type of customer? What are you seeing thus far in that?

Eric Hession: Yes. I would say, broadly speaking, our database is more responsive to the new app as you would hope and as you’d expect. When we built it, it was designed to be much more similar to a traditional casino experience. That said, we continue to get the majority of the customers that are trialing the app from other sources. So it comes from paid search, paid social affiliates, and then just from brand recognition and advertising that people trial the app. So it’s a good mix right now. I think over time, our real differentiator, though, is the ability to cross-sell between online and bricks and mortar. And so we’re eagerly looking forward to working with the soft providers to provide games and promos and jackpots that span both brick-and-mortar and digital.

Joe Stauff: Thanks a lot.

Operator: Thank you. I’d now like to turn the call back over to Tom Reeg for any closing remarks.

Tom Reeg: All right. Thanks, everybody. We will see you, I’m sure, at some conferences between now and then, but happy holidays. We’ll see after first quarter.

Operator: Thank you. This concludes today’s conference call. Thank you for participating. You may now disconnect.

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