Apple Inc. (AAPL): The U.S. Still Loves iPhones

Then, of course, there is the overwhelming evidence from the globally recognized consumer satisfaction study by J.D. Power and Associates:

Conservatism is an investor’s best friend
Yes, Yankee Group’s projections are encouraging for Apple Inc. (NASDAQ:AAPL) investors. But take them with a grain of salt. The problem with the tech sector itself, as Warren Buffett has often explained, is the high degree of uncertainty in such a fast-changing environment.

With that said, Apple still trades conservatively, at about 11 times earnings. So uncertainty is already a major factor in Apple’s stock price. On that note, if you’re bullish on Apple Inc. (NASDAQ:AAPL), the study could be another reason to hold or even add to your Apple shares.

The article The iPhone’s Greatest Weapon: Retention originally appeared on Fool.com.

Fool contributor Daniel Sparks has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Apple and Google Inc (NASDAQ:GOOG).

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