Apple Inc. (AAPL): The Media Is To Blame

Questions to expand the truth

The truth beyond the numbers can be a very subjective thing.  So ask yourself these questions to develop your own opinion of the strength of Apple’s business.

Do you think Apple’s current customers are going to change to another manufacturer’s device over a feature or two?

Or, would most of Apple’s customer’s rather buy more iOS devices?

Does Apple need to make the greatest product in every way or is a simply great product good enough?

Is the cross platform experience just as important as the features of the devices?

How likely are people familiar and happy with a technology to switch to something new?

Do customers really want to change platforms and have to purchase new apps and software?

If Apple’s computers cost the same price as Windows computers, would any Apple owners buy a Windows computer? Would anybody?

Basically, Apple is in a very solid position with the majority of its customer base. There are more new people wanting to own Apple products than there are existing customers wanting to switch.

Apple employs a large number of very smart and hardworking people who are focused on business development and new products. No matter what the competition comes up with Apple seems likely to at least be in the top three companies in any field.

It is impossible to talk about Apple without mentioning that it has billions of excess cash on hand.  Roughly the equivalent of $150 per share! The earnings really only have to justify a share price of $270.

It is time for the analysts to wake up.  Apple might not be an explosive growth company anymore but it is definitely a blue chip level growth and income opportunity that should outpace the market as a whole.

Apple Inc. (NASDAQ:AAPL) is currently a strong value stock with a solid 2.5% yield from its dividend.  It should be part of the foundation of any solid fundamental investment portfolio.

The article Snow White and the Apple Analysts originally appeared on Fool.com.

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