Amazon.com Inc. (AMZN) Opens New Center, Brings Prime to Canada

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PRIME CANADA, EH?

Amazon.com Inc. (NASDAQ:AMZN) also announced this week that it is expanding its Amazon Prime free two-day delivery subscription service into Canada, unveiling the $79 annual subscription service to Amazon.ca customers. The unlimited two-day shipping option has been available in the U.S. and six other countries previously, but now will be available to most of Canada.

Customers in Canada will also be able to upgrade to one-day shipping for $3.99 per item. However, while U.S. Amazon Prime customers also have access to video streaming and e-book lending services, those services will not be available in Canada – at least for now.

“We have been working on (it) over the last year and we’re very excited to launch,” said Steve Oliver, manager of Amazon.ca from the retail giant’s headquarters in Seattle. Amazon.com Inc. (NASDAQ:AMZN) introduced the service just after the company opened a second order fulfillment center in Canada, with a western facility near Vancouver, British Columbia, to go with the one just west of Toronto in Ontario.

Early in Tuesday’s trading day, Amazon.com Inc. (NASDAQ:AMZN) was trading at about $266.65 a share, down slightly from the open.

How do you assess the progress of Amazon.com Inc. (NASDAQ:AMZN), the company and the stock? Based on numbers posted during the 2012 holiday season, what are the prospects for Amazon.com in 2013? Give us your thoughts in the comments below.

DISCLOSURE: I have no positions in the stock mentioned above.

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