Amazon.com, Inc. (AMZN) Might Have Generated More No Of Prime Service Subscriptions?

Amazon.com, Inc. (NASDAQ:AMZN) continues to report record sales for this year’s shopping season having been aided by  its Prime Service that clocked record numbers in terms of subscriptions. CNBC’s, Courtney Regan, reports that more than 10 million users did use Amazon Prime Service this year allowing the giant online store to generate impressive sales.

“Amazon Prime membership does cost $99 for a year of free two-days shipping on millions of items with access to video and music content, as well as more,” says Mrs. Courtney.

Amazon.com, Inc. (NASDAQ:AMZN) has never released the actual numbers for Prime service with Robert Baird analyst, Colin Sebastian speculating the total subscription on the platform could have reached highs of 30 million. Amazon continues to benefit a great deal from the increased usage of smartphones with most of the transactions this holiday having been carried on them.

The shopping season this year has been fruitful for Amazon, which has been struggling with suppressed margins year long with customers believed to have transacted ten times more than last year on items for same day delivery. It is still early to speculate whether the shopping momentum this holiday season will give the stock the much-needed energy to surge in 2015, having stagnated for the better part of the year

“Sales from the Amazon.com, Inc. (NASDAQ:AMZN) app doubled over the holiday season. Some of the most popular toys this season we know were Frozen related. Amazon says its shoppers purchased enough dolls to reach the top of Cinderella’s Castle 855 times,” said Mrs. Courtney.

It awaits to be seen if the current momentum on shopping frenzy will stream into 2015 considering Amazon has been struggling with earnings for the better part of the year. Amazon continues to become popular among customers having initiated same-day delivery system that many consumers had been yearning for, over the years.

Amazon.com, Inc. (NASDAQ:AMZN) also did benefit a great deal this year from 60% of its customers placing orders on Black Friday shopping event, which is believed to have kick-started the growth of mobile shopping.

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