Today we explore the Fastest Growing Beer Brands in America for you. One of the most popular alcoholic drinks in the world, beer is consumed big in USA (28 US gallons pre person per year, to be precise). People love beer because it refreshes and quenches thirst better than any other drink; many beer lovers around the world cheer with the glass of fresh beer while you read this.
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There are more than 3000 beer manufacturers in the US. From huge branded companies to the smaller and unique breweries, everybody produces beer with love and admiration. This world famous drink is celebrated with hundreds of festivals worldwide, where beer lovers come to taste hundreds of different tastes of their favorite drink. Americans are proud beer drinkers, and companies compete to win customers for their products. We covered 20 best-selling beer brands in America too, so you can compare these two interesting articles about your favorite drink.
Today we bring you the 9 fastest growing beer brands in America in the last period. We sorted them by their overall growth rate.
9. Sierra Nevada Pale Ale
From 1979, the Sierra Nevada Brewing Company is trying their best to provide the best beer in California. And they are doing it well; this beer manufacturer is steadily gaining popularity. Their flagship beer, the Pale Ale, is the second best-selling craft beer in the US, behind the Boston Beer Company’s Samuel Adams Boston Lager. A steady rate of growth is around 9%, and that brought the company to a stadium where they produce around 800.000 barrels a year.
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8. Pabst Blue Ribbon
In 1844, people with a vision to serve the perfect beer in Wisconsin started Pabst Brewing Company in Milwaukee. Since then they have been putting an effort to produce only quality beer. In 2014, the company was sold to the Blue Ribbon Intermediate Holdings, LLC, as a step forward in the path of creating the great product and reaching the customers in new markets. Characteristic blue ribbon around the neck of the bottle diversifies the Pabst Blue Ribbon visually on the market. With sales growth of 71,5% in last few years and near 3 million shipments, Pabst Blue Ribbon earns a place among fastest growing beer brands in America.
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7. Blue Moon
Since the far 1990s, Blue Moon Brewing Company has been producing a fine beer and experimenting with combinations of hops, to create the perfect blend. Recent aggressive marketing campaign brought results, as the brand expanded and grew to the overall 1% of the whole beer market in the US. With average 2,2 million barrels shipped Blue Moon takes #7 on our list of fastest growing beer brands in America.
6. Bud Ice
New technology in brewing uses ice, producing beer at incredibly low temperatures. This variation of the beer from Budweiser aims to please drinkers who prefer a bit stronger beer. With the extensive marketing campaign, famous in the world for the innovative and interesting TV commercials, Bud Ice grew to a considerable level. Growth of 26% in last few years (averagely 450,000 more barrels each year) put Bud Ice to a solid #6 on our list of fastest growing beer brands in America.
5. Stella Artois
Alongside Budweiser and Corona, Stella is one of the strongest brands in the beer business. Advertisement and global marketing campaigns helped boost the sales in last few years, earning Stella considerable part of the market. Growth of the Belgian brand is steady and impressive. 1,5 million barrels shipped showcase Stella’s efforts and quality.
4. Yuengling Lager
Pennsylvanian brand that has been manufacturing beer from 1829 is America’s oldest brewery. The company’s flagship beer, the Yuengling Lager is amber, with medium bitterness and characteristically bit stronger taste, sold in green bottles or cans, brown quart bottles, and 24-ounce cans. Compared to last years, Yuengling Lager shipments went up by 34%, bringing the estimated number of annual shipments to 2,5 million barrels.
3. Michelob Ultra
Another brand on the rise worth mentioning on our list, is named for Czech town of Michelovice. Michelbob Ultra is light beer from Canada, light both on calories and carbs, and mild flavor. Light beers are on growth in America for last several years, and Michelob Ultra is one among best in this market. Growth in the last few years for Michelob was astounding, around 22%. Turned in numbers, Michelob shipped around 4,60 million barrels in last year.
2. Modelo Especial
Most popular Mexican brand in beer industry sells more than 22 million cases of beer a year. The company behind this (and some other beer brands) is called Anheuser-Busch InBev. This organization supplies over 60% of Mexican beer market, and exports beer to the whole world. Shipments grew over 100% in last few years to more than 3.7 million a year, topping every brand on this list.
1. Dos Equis
Among the most popular ones in the recent period, Dos Equis grew around 120% in sales, earning definite #1 on our list. One of most successful marketing efforts in building Dos Equis brand is the advertising campaign featuring “The most interesting man in the world”, which went massively popular among people in the US. Heineken is the name behind this brand, and their marketing efforts deserve a prize, besides winning #1 with Dos Equis in our list of 9 Fastest Growing Beer Brands In America.
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