In this article, we’ll discuss the 7 countries with the most smartphone users in the world. If you want to read our detailed analysis of the smartphone market, why certain countries have the most smartphone users, and smartphone recent trends, then go and check out the 25 Countries with the Most Smartphone Users in the World.
7. Japan
Total number of smartphone users: 70 million
Japan has experienced a steady rise in smartphone usage, and it is expected to reach a penetration rate of over 94% by 2027. This reflects the widespread adoption of smartphones among the Japanese population, highlighting the increasing significance of mobile devices in their daily lives.
6. Indonesia
Total number of smartphone users: 73 million
Indonesia showcases extensive smartphone usage, with an estimated 73 million users, expected to surpass 115 million by 2027. Notably, Chinese brand Oppo commands a substantial market share, leading with 20.38% as of 2023.
5. Brazil
Total number of smartphone users: 87 million
Brazil counts around 87 million smartphone users, who spent an average of 5.4 hours daily on their devices in Q2 2021. Expected to lead, Brazil’s smartphone market in Latin America is predicted to expand significantly, reaching approximately 218 million connections by the end of 2025.
4. Russian Federation
Total number of smartphone users: 92 million
Approximately 92 million individuals use smartphones in the Russian Federation. Samsung and Apple dominate as the favored brands. Consumer choices in Russia prioritize smartphone price and perceived value. Chinese brands, including Xiaomi and Realme, have risen in popularity, offering feature-rich smartphones at competitive prices.
3. United States
Total number of smartphone users: 252 million
The U.S. has a massive number of smartphone users, hosting over 252 million users. It offers an extensive selection of brands and models, including Apple, Samsung, Google, and OnePlus. These brands vie to attract consumers by providing innovative features and user experiences. On average, U.S. adults spend 2 hours and 55 minutes daily on their smartphones.
2. India
Total number of smartphone users: 375 million
India houses a vast 375 million smartphone users, with Xiaomi, Samsung, Vivo, Realme, and Apple reigning as dominant brands. Android, the leading OS, is favored due to affordability and availability. The surge in smartphone usage, particularly among youth, holds the potential to transform learning by granting access to educational resources, online lectures, and e-books.
1. China
Total number of smartphone users: 783 million
China boasts the world’s largest smartphone user base, with a staggering 783 million users. Leading Chinese brands like Huawei, Xiaomi, Oppo, Vivo, and Lenovo command significant market shares. Apple is the sole major non-Chinese brand, holding around 20% of the 5G smartphone market share. Affordable pricing is key, with products under 2000 RMB yuan (about 300 dollars) dominating 60% of the mobile market. China’s adoption of 5G technology is set to fuel innovation and growth, with a projected 1 billion 5G connections by 2025.
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