7 Best Data Storage Stocks To Buy Now

3. Pure Storage (NYSE:PSTG)  

Upside Potential: 24.68%  

Average Analyst Price Estimate: $70.67

Pure Storage (NYSE:PSTG) is an enterprise data storage and management company that provides high-performance data storage hardware and software products such as flash memory,  storage as a service, and a data management platform that is widely used around the world. Pure Storage (NYSE:PSTG) has made significant contributions to the data storage industry and is known for using flash memory over traditional Hard Disk Drives (HDDs) that offer high data retrieval speed, which is critical in Big Data analytics, AI, and High-Performance Computing (HPC).

As enterprises increasingly recognize the limitations of HDDs, especially in AI-driven workloads, the shift to all-flash storage solutions is inevitable. Pure Storage is perfectly positioned to capitalize on this trend, with its advanced DirectFlash technology which offers significant efficiency and performance advantages. Pure Storage’s (NYSE:PSTG) products, such as FlashArray and FlashBlade, are designed to provide the speed and capacity required to handle massive amounts of unstructured data in AI applications. Pure Storage (NYSE:PSTG) forecasts that nearly all new data center storage solutions will be flash-based by 2028 and the company is set to benefit from a strong demand in the transition from HDDs.

Hybrid Cloud market is another significant growth driver for Pure Storage (NYSE:PSTG). The company’s cloud-focused offerings, including Cloud Block Store and Pure Fusion, are designed to provide enterprises with the tools needed to manage their data across multiple environments effectively. The company’s emphasis on hybrid cloud solutions positions it to capture a significant share of this rapidly growing market. Hybrid Cloud solutions market was valued at $129.68 billion in 2024 and is expected to reach $352.28 billion by 2029, growing at a CAGR of 22.12% (according to data by Mordor Intelligence). The company’s Evergreen storage subscription services provide customers with a flexible storage solution without the need for hardware replacements and non-disruptive software upgrades. The service not only strengthens customer loyalty but also creates a recurring revenue stream for Pure Storage (NYSE:PSTG).

Pure Storage (NYSE:PSTG)  is at the forefront of a technological revolution in data storage, with its all-flash solutions, hybrid cloud capabilities, and subscription services. The company is well-positioned to lead the industry and deliver strong financial performance in the upcoming years. The company is expected to grow its earnings by almost 12% this year. The stock is trading at $56.68 as of August 12. Industry analysts have a consensus on the stock’s Buy rating, setting an average share price target at $70.67, which represents a 24.68% upside potential from its current level.