5 Top Selling Energy Drink Brands in the US

1. Red Bull 

Total dollar Sales: $7279 million

In 2023, Red Bull had sales of $1.71 billion in the United States, placing it first among the top selling energy drink brands in the US. In 2022, it made €9.68 billion in income from the sale of over 11.582 billion cans worldwide. Red Bull GmbH was founded in 1984 by Dietrich Mateschitz and Chaleo Yoovidhya. The Yoovidhya family currently owns a majority 51% of the company, with Mateschitz’s son owning the remaining 49%. While Mark Mateschitz’s net worth surpasses $20 billion, the Yoovidhya family’s is projected to be $27 billion.  

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