5 Top Selling Energy Drink Brands in the US

2. Monster 

Total Dollar Sales: $5464 million

Monster Beverage, a top selling energy drink brand in the US, set a record in 2023 with record net sales of $7.14 billion, up 13.1% from the year before. Gross profit increased to 54.2% as fourth-quarter net sales increased by 14.4% to $1.73 billion. With a 19.52% increase from the previous year, the annual gross profit was $3.794 billion. Sales in the Strategic Brands category, which includes acquired brands, decreased by 1.3% compared to the 15.1% gain in the core Monster Energy Drinks segment.