3. Social Services
Despite its bloody and ruthless side, ISIS also has a charitable and social aspect which residents of the areas controlled by the rebel group have come to appreciate. Everything from taxes on the wealthy to price controls guarantee that social welfare services can be provided, such as provision of electricity, road repairs, religious lectures and supplying water. Much of these activities had been neglected by corrupt government officials, giving ISIS a good place to start harnessing its initial support amongst the population.
