5 Smartphone Companies with the Largest Market Share in 2024

2. Apple Inc. (NASDAQ:AAPL)

Market Share from Q1 until Q2 2024: 18.4%

Total Sales: 35 million smartphones

Apple Inc. (NASDAQ:AAPL) ranks 2nd in our list of the 15 smartphone companies with the largest market share in 2024. Founded in 1976, Apple revolutionized the smartphone market with the introduction of the iPhone in 2007. Apple Inc. (NASDAQ:AAPL) while still performing robustly, saw a decline in sales, dropping to 50.1 million units in the same period.

Apple Inc. (NASDAQ:AAPL)’s global market share reached 18.4% in the first half of 2024. Apple Inc. (NASDAQ:AAPL) sold approximately 35 million smartphones, generating an estimated $45 billion in total revenue. The best-selling model of Apple Inc. (NASDAQ:AAPL) was the iPhone 15 Pro, with around 10 million units sold and $12 billion in revenue. The average selling price of the iPhone 15 Pro is about $1,200. Notably, Apple Inc. (NASDAQ:AAPL) became the first major tech company to achieve carbon neutrality across its entire supply chain.