In this article, we will take a look at the 5 most popular dating sites and apps in the US. If you want to read our detailed analysis, you can go directly to 12 Most Popular Dating Sites and Apps in the US.
5. Badoo
Search Volume in the United States as of February 4, 2023: 368,000
Badoo is a social network focused on the provision of dating services. The app is owned by Bumble Inc. (NASDAQ:BMBL). Badoo ranks among the most popular dating sites and apps in the United States, with a search volume of 368,000. The app is available in 47 languages and was founded in 2006. The platform follows a freemium payment model.
4. eHarmony
Search Volume in the United States as of February 4, 2023: 450,000
With a search volume of 450,000, eHarmony ranks fourth among the most popular dating sites and apps in the US. eHarmony is focused on helping individuals find true love and long-lasting relationships. The dating site was launched in 2000. Users can use the platform for free and view filtered member profiles based on their compatibility quiz. The eHarmony Premium Membership gives users unlimited matches and unlimited messaging supported with enhanced search. The premium subscriptions are offered in three plans, for 6, 12, and 24 months.
3. Plenty of Fish
Search Volume in the United States as of February 4, 2023: 550,000
Plenty of Fish is a dating platform based in Canada. Plenty of Fish is a subsidiary of Match Group, Inc. (NASDAQ:MTCH). The app is available in nine languages. The app offers users a range of options including casual dating, hookups, short-term relationships, and long-term relationships. The app is free to download and use. Plenty of Fish offers a Plenty of Fish Plus and Plenty of Fish Premium version as well. The app offers a range of free features contributing to its ranking as one of the most popular dating sites and apps in the United States. While users can message anyone on the app for free, they will have to upgrade the app to see who liked their profile.
2. Zoosk
Search Volume in the United States as of February 4, 2023: 823,000
Zoosk is a subsidiary of Spark Networks SE (OTC:LOVLQ). The platform is available in 25 languages and 80 countries. The platform was founded in 2007 and was acquired by Spark Networks SE (OTC:LOVLQ) in 2019. The dating site and app connects all kinds of people seeking different kinds of relationships which include friendship, hookups, short-term relationships, and long-term relationships. Users can set up their accounts for free and are allowed to upload six pictures. A paid Zoosk account allows users to send and receive messages and send hearts and likes to any other users. A prominent feature of Zoosk is its SmartPicks tool. The feature helps individuals find people who fit their personality and goals. Additionally, Zoosk also permits incognito browsing.
1. Tinder
Search Volume in the United States as of February 4, 2023: 1.5 Million
Tinder is ranked first among the most popular dating sites and apps in the US. Tinder is owned by Match Group, Inc. (NASDAQ:MTCH) and was launched in 2012. The app allows users to swipe right on profiles that come across as suitable likes and swipe left on profiles that do not seem to match. Tinder has over 55 billion matches to date, making it one of the most popular dating sites across the globe, and not just in the United States. The free version of the app allows users to match, chat, and connect with other users. The app offers three subscriptions including Tinder Plus, Tinder Gold, and Tinder Platinum. Tinder Plus offers unlimited likes, rewinds, and hides advertisements. Tinder Gold does all that and allows users to see who liked their profile. Moreover, Tinder Platinum allows users to message before matching and prioritize likes.
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