5 Countries with the World’s Best Skin

In this article, we will be taking a look at the 5 countries with the world’s best skin. If you wish to learn about the trends in skincare industry, head straight to the 20 Countries With The World’s Best Skin.

5. Estonia 

Total Score: 0.8 

Estonia’s skin treatment market is growing steadily, with projected increases in market volume. The market is expected to grow by 8.47% (2024-2028), reaching US$18.95 million in 2024. Pharmacies are also growing, with a projected 9.01% increase (2024-2028) and an expected market volume of US$15.23 million in the same year, making Estonia stand among the countries with the world’s best skin.

4. South Korea 

Total Score: 0.85 

South Korea, a top country with world’s best skin leads the global skincare industry with its renowned K-beauty sector. With a market size of $3.9 billion in 2022, South Korea’s beauty market is on a steady rise, driven by innovation and a focus on natural ingredients. Key players like Amorepacific Corporation and Nature Republic dominate the industry, projected to grow at a CAGR of 5.22% over the next five years.

3. China  

Total Score: 0.9 

China’s skincare market is thriving, projected to grow by 5.9% from 2023 to 2030, making it the largest globally and stands among the countries with the world’s best skin. Key players like L’Oréal S.A., The Estée Lauder Companies, and P&G dominate the landscape. The market’s growth is fueled by factors like the rising number of working women and increasing awareness of skincare, while organic products gain popularity for their natural benefits amidst concerns over synthetic alternatives.

2. Japan  

Total Score: 0.95 

Japan’s skincare market stands out globally, with the cosmetics industry valued at $16.5 billion in 2021, the largest worldwide. The market is growing steadily at a CAGR of 3.5% from 2022 to 2030. In 2024, the Beauty & Personal Care market is expected to reach $47.34 billion, with segments including Skin Care, Hair Care, Makeup, and Fragrance. All these factors make Japan stand second among the countries with the world’s best skin.

1. Hongkong 

Total Score: 1 

Hong Kong stands first among the countries with the world’s best skin. It’s skincare market is competitive, with the top ten brands holding 70% of the market share. Despite a 38% decrease in imports due to the pandemic, the market is expected to grow by 1.99% annually from 2024 to 2028. Consumers favor products with brightening, anti-aging, and organic properties. Korean exports dominate, while U.S. imports declined significantly since 2020. 

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