5 Countries with the Most Social Media Users

2. Saudi Arabia

Social Media Users (% of total population): 94.3%

Having the second-highest number of social media users in the world, Saudi Arabia is home to 37.21 million people and 35.10 million active social media users as of 2024. Amongst all social apps, TikTok is the most widely used one in Saudi Arabia, with 35.10 million users aged 18 and above. On the other hand, LinkedIn is the least used platform in the country, with only 8.90 million members as of 2024.