In this article, we are going to discuss the 5 best-selling wine brands in the US. If you want to check out our detailed analysis of the global wine market, the state of the American wine industry, and wine tourism in the United States, head to the 20 Best-Selling Wine Brands in the US.
5. Sutter Home
9-Liter Cases Sold in 2021: 10.191 million
A brand generations of wine lovers trust to deliver consistent, award-winning quality, Sutter Home offers more than 25 crowd-pleasing varietals ranging from traditional types like Chardonnay, Cabernet Sauvignon, and Merlot to the more casual ones like Moscato and Fruit Infusions. The wines are typically made in very large quantities and contain grapes from many locations mostly throughout California.
4. Carlo Rossi
9-Liter Cases Sold in 2021: 10.48 million
Famous for its jug wines, which are larger than a standard bottle and have become iconic to the brand, Carlo Rossi is a California-based value wine brand established and owned by the beverage giant E. & J. Gallo. CR makes all its wines using the most delicious grapes from California’s Central Valley, making sure that it’s delivering the best quality and the best value to its many consumers.
3. Bota Box
9-Liter Cases Sold in 2021: 10.9 million
Bota Box was launched by Dalicato Family Wines in 2003, taking inspiration from traditional Spanish wine skins known as ‘botas’. With four bottles of wine inside every eco-friendly, three-liter box and three glasses inside every Mini, Bota Box offers everything from the boldest of reds to the lightest of whites. The popular American wine brand boasted sales of $314.4 million in the US in 2023.
2. Barefoot
9-Liter Cases Sold in 2021: 20.41 million
Barefoot is a California-based wine brand dedicated to making delicious wines that are fun, flavorful, and approachable. The popular cheap wine brand was purchased by E. & J. Gallo Winery in 2005. Thanks to Gallo’s billions of dollars worth of marketing muscle, Barefoot is available throughout the country, especially in the crucial grocery store market.
1. Franzia
9-Liter Cases Sold in 2021: 22 million
For 27 consecutive years, Franzia has been the Most Popular Wine Brand in the World by sales volume. The brand created history in 1985 by becoming the first brand in America to package its wine in a box, and today, it’s almost impossible to think of bag-in-box wine without thinking about Franzia, a budget-friendly brand notoriously carried by convenience stores and carried to college parties.
If you’re curious about other popular wine brands, check out our complete list of the 20 Best-Selling Wine Brands in the US.
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