In this article, we will take a look at the 25 best free newsletters to subscribe to in 2024. If you want to skip our detailed analysis, you can go directly to 5 Best Free Newsletters to Subscribe to in 2024.
Why Must SMS & Email Marketing Go Hand-in-Hand?
On January 10, Harvard Business Review published a winning formula for SMS and email marketing, in collaboration with Mailchimp. The report emphasized engagement, conversion, and repetition. According to the survey, almost 40% of mobile marketers had difficulty tracking the customer across their journey, 37% of mobile marketers claimed they did not own sufficient in-house mobile expertise, and 32% suggested that having unclear goals and objectives was a primary problem. According to the report, SMS messages have an open rate of 98%. This suggests that marketers need to streamline SMS marketing and email marketing into one integrated campaign to yield maximum ROI. Findings from the study reveal that mid-sized companies have gained a competitive advantage by combining their email and SMS marketing channels in the past. One such example is Joyeria Daisy. Joyeria Daisy aimed to maximize the probability of repeat purchases from its customers. Using SMS and email marketing together helped the company increase its repeat customer rate to 2.9% in 2023 from 1.75% in 2022.
SMS & Email Marketing Solution Providers
Klaviyo, Inc. (NYSE:KVYO), Omnisend, and Intuit Inc.’s (NASDAQ:INTU) Mailchimp offer top notch SMS and email marketing integrated solutions. Let’s discuss some offerings from these companies. You can also take a look at the most popular email newsletters in the US.
Klaviyo, Inc. (NYSE:KVYO) is a prominent marketing automation company with a focus on email and SMS marketing. It is home to more than 135,000 brands across 80 countries. The company allows users to integrate SMS and email marketing to drive maximum growth. One such example is Honeylove. Honeylove is a garment brand that drove 195% growth in revenue by consolidating email and SMS marketing tools offered by Klaviyo, Inc. (NYSE:KVYO). Customers can integrate SMS marketing into their existing email marketing campaigns. Users can run multiple tests, create dynamic content, and segment their campaigns.
Omnisend is one of the best platforms to optimize email and SMS marketing. In 2023, merchants made $72 on average for every dollar they spent on email and SMS marketing. The conversion rate expanded by 47.7% for merchants combining email and SMS marketing. Omnisend offers 100% customizable email and SMS marketing templates so that businesses can offer personalized experiences to their users. Users can also connect their Omnisend platform with e-commerce platforms such as Shopify, Woocommerce, BigCommerce, and Wix. Omnisend is home to more than 100,000 e-commerce brands.
Mailchimp is home to more than 12 million users. It offers drag and drop editors, automation tools, and developer APIs to its customers. The company allows users to benefit from more than 300 integrations available on the platform. Users can integrate SMS marketing into existing email marketing campaigns using the Mailchimp Campaign Manager. Integrating the channels allows users to manage triggers across the customer journey for email and SMS simultaneously.
Now that we have discussed the importance of integrating channels, let’s take a look at the 25 best free newsletters to subscribe to in 2024. You can also read our piece on the highest grossing media franchises of all time.
Our Methodology
To gather a list of the 25 best free newsletters to subscribe to in 2024, we went over several sources including over 10 reports on the internet, our rankings, and multiple similar rankings. Of them, we picked the newsletters that appeared in 50% of our sources. To identify the top 25 items, we sourced the total site visits in the past 28 days for our pool of newsletters from Similarweb. Our list of the 25 best free newsletters to subscribe to in 2024 is in ascending order of total site visits, as of February 20, 2024.
By the way, Insider Monkey is an investing website that tracks the movements of corporate insiders and hedge funds. By using a similar consensus approach, we identify the best stock picks of more than 900 hedge funds investing in US stocks. The top 10 consensus stock picks of hedge funds outperformed the S&P 500 Index by more than 140 percentage points over the last 10 years (see the details here). Whether you are a beginner investor or a professional one looking for the best stocks to buy, you can benefit from the wisdom of hedge funds and corporate insiders.
25 Best Free Newsletters to Subscribe to in 2024
25. The Hustle Daily
Total Site Visits as of February 20, 2024: 830,809
The Hustle Daily ranks 25th on our list of the best free newsletters to subscribe to in 2024. The newsletter is a five-minute newsletter that covers important business, tech, and internet updates.
24. Brain Food
Total Site Visits as of February 20, 2024: 1.08 Million
The Brain Food newsletter is owned by the Farnam Street Media Inc. The newsletter has more than 600,000 subscribers and it covers simulating topics.
23. Travel Weekly
Total Site Visits as of February 20, 2024: 1.19 Million
Travel Weekly shares free newsletters that provide travel insights, travel updates, destination updates, and travel tips. Some of the free newsletters include Caribbean, Cruise, Daily Bulletin, Europe, Hawaii, Home based, and Las Vegas.
22. Daily Skimm
Total Site Visits as of February 20, 2024: 1.34 Million
The Daily Skimm by The Skimm is one of the best free newsletters to subscribe to in 2024. The newsletter is delivered daily and covers important stories.
21. ByteByteGo
Total Site Visits as of February 20, 2024: 1.35 Million
ByteByteGo ranks 21st on our list of the best newsletters to subscribe to in 2024. Users receive one issue every Saturday for free. Paid members also receive an additional newsletter every Wednesday.
20. CB Insights
Total Site Visits as of February 20, 2024: 1.59 Million
CB Insights is one of the best free newsletters to subscribe to in 2024. The newsletter covers important tech updates. The newsletter aims to make its audience smarter with catchy and vibrant newsletters.
19. The Information
Total Site Visits as of February 20, 2024: 1.61 Million
The Information offers a range of free newsletters including the Creator Economy by Kaya Yurieff, The Weekend, and The Electric by Steve LeVine, among others. The newsletters cover tech trends, company updates, and news from the creator economy.
18. The Download
Total Site Visits as of February 20, 2024: 1.99 Million
The Download by the MIT Technology Review is one of the best free newsletters to subscribe to in 2024. The newsletter covers tech updates. It is delivered every day from Monday to Friday.
17. Muck Rack Daily
Total Site Visits as of February 20, 2024: 2.29 Million
Muck Rack Daily ranks 17th on our list of the best free newsletters to subscribe to in 2024. The newsletter is delivered daily and covers news and updates.
16. The Week
Total Site Visits as of February 20, 2024: 2.32 Million
The Week offers a range of free newsletters including The Good News Newsletter, The Week’s Best Photojournalism, Culture & Life, and Today’s Best Articles, among others.
15. Morning Brew
Total Site Visits as of February 20, 2024: 2.92 Million
The Morning Brew sends a daily email newsletter covering news and updates from across the globe. It ranks as the 15th best free newsletter to subscribe to in 2024.
14. Product Hunt
Total Site Visits as of February 20, 2024: 3.93 Million
Product Hunt ranks 14th on our list of the best free newsletters to subscribe to in 2024. The daily newsletter shares a daily digest of new products across the globe.
13. New Atlas
Total Site Visits as of February 20, 2024: 4.73 Million
The New Atlas newsletter is one of the best free newsletters to subscribe to in 2024. More than 220,000 people have subscribed to the newsletter. The newsletter is delivered daily.
12. Futurism
Total Site Visits as of February 20, 2024: 5.55 Million
Futurism ranks 12th on our list of the best free newsletters to subscribe to in 2024. The daily newsletter is sent five times a week and covers important tech trends that may shape our future.
11. Top 20 Newsletter by Travelzoo
Total Site Visits as of February 20, 2024: 5.67 Million
The Top 20 Newsletter by Travelzoo is one of the best free newsletters to subscribe to in 2024. Users can subscribe to the newsletter for exclusive travel deals and travel rates for free.
10. Gastro Obscura Newsletter
Total Site Visits as of February 20, 2024: 6.16 Million
The Gastro Obscura Newsletter by Atlas Obscura ranks 10th on our list of the best free newsletters to subscribe to in 2024. The newsletter is delivered twice a week and covers some of the most wondrous spots in the world for food and drink.
9. Lonely Planet
Total Site Visits as of February 20, 2024: 6.54 Million
The Lonely Planet Daily Newsletter is one of the best email newsletters to subscribe to in 2024. The weekly newsletter provides travel advice, news, and updates. It also explores new destinations.
8. Condé Nast Traveler
Total Site Visits as of February 20, 2024: 7.37 Million
Condé Nast Traveler ranks eighth on our list of the best free newsletters to subscribe to in 2024. The company offers a range of free newsletters including The Daily, The Intel, Packing List, Women Who Travel, and What’s Next for Travel.
7. TechCrunch
Total Site Visits as of February 20, 2024: 10.56 Million
TechCrunch offers a range of newsletters including the TechCrunch AM & PM, the TechCrunch Week in Review, the TechCrunch Exchange, and the TechCrunch Startups Weekly, among others. The newsletters cover important tech updates, startup dates, and tech news.
6. ThePointsGuy Daily Newsletter
Total Site Visits as of February 20, 2024: 11.5 Million
The PointsGuy Daily Newsletter ranks sixth on our list of the best free newsletters to subscribe to in 2024. Users can sign up for the daily newsletter to receive the latest travel news, travel deals, and travel tips.
Click to continue reading and see 5 Best Free Newsletters to Subscribe to in 2024.
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Disclosure: None. 25 Best Free Newsletters to Subscribe to in 2024 is originally published on Insider Monkey.