3. Bud Light (U.S.)
US most popular beer in the world actually went down not one, but two places from the 2005 ranking, where it was positioned at the top of the list. Over the past years, the brand has been working on advertising to appeal young adults. Like the one known as “Up for whatever”, in which they invited people to a party at a town called Whatever and the platforms used were Buzzfeed and Tinder.