In this article, we will take a look at the 15 most valuable health and fitness companies in the world. You can skip our detailed analysis of the health and fitness industry’s outlook for 2021, and go directly to the 5 Most Valuable Health and Fitness Companies in the World.
The global health and fitness industry has been very successful in its growth over the decade. Statistics indicate that from 2009 to 2019 alone, the industry has grown from 67.19 to 96.7 billion US dollars, which translates to a whopping 69% growth within the industry in a decade.
Taking into consideration the recent COVID-19 pandemic, the Health and Fitness industry has only grown bigger as the world has realized its ever-growing importance. During 2019, the US fitness club industry was worth over $38 billion with over 107,000 US fitness industry establishments. The US fitness industry enjoyed a total revenue of over $35 billion. Because of recent activities to help stop the spread of COVID-19, the fitness industry was greatly affected.
Despite the unsteady economy, the health and fitness industry has continued to thrive with more people recognizing the importance of physical activity to boost their immune systems. According to Research and Markets, the home-gym apparatus market revenue is expected to grow at a CAGR of nearly 9% for the years 2019-2025.
According to McKinsey’s research, consumers care strongly about health, and their interest is expanding. Health and fitness are important to 79 percent of consumers in six nations, and 42 percent consider it a top priority, according to a survey of 7,500 customers from six countries. In fact, during the last two to three years, consumers in every area in the study have reported a significant increase in the importance they place on health. They assessed the global health market to be greater than $1.5 trillion with a 5 to 10 percent annual growth rate. Companies will benefit greatly from a surge in consumer’s purchasing power and interest, mainly as expenses on personal health rebound after declining or even dropping in the COVID-19 crisis.
This brings us to the fifteen most valuable health and fitness companies in the world, which were selected on the basis of their market capitalization.
Our Methodology
We picked the most famous and notable companies that make health and fitness products. We didn’t include core healthcare companies (pharma companies) in this list, as our focus here is more on the companies that make sports apparel, health supplements/devices and fitness-related products.
Most Valuable Health and Fitness Companies in the World
15. Bowflex, owned by Nautilus, Inc. (NYSE: NLS)
Market Cap: $364.054 million
Nautilus, Inc. markets and sells a line of fitness training equipment under the Bowflex brand name. It offers its products through retail, direct, and worldwide channels and is based in Vancouver, Washington. Bowflex has been selling in-home gyms through direct marketing since the mid-1980s.
Bowflex is worth more than $1 billion today, having sold more than 2.5 million units to fitness enthusiasts. It has transformed with modifiable weight dumbbells and kettlebells, while its conventional goods are focused on resistance bars for weight machines.
Wasatch Global Investors, in its Q1 2021 investor letter, mentioned Nautilus, Inc. (NYSE: NLS). Here is what the fund said:
“The largest detractor from Fund performance in the first quarter was Nautilus, Inc. (NLS). The company develops, manufactures and markets health and fitness products—including cardio and strength-training equipment and related accessories. The stock fell on news of higher freight costs due to a shortage of shipping containers. The shortage is disrupting the international transport of raw materials, parts and finished goods. While the stock decline was disappointing, we still have a positive view on the company.
Nautilus offers exercise bikes that rival Peloton bikes. From an investment standpoint, the most attractive characteristic of these bikes is that they typically incorporate subscriptions for online fitness instruction. And subscriptions create recurring revenues that are relatively predictable. Nautilus’s stock trades at a valuation that’s about four times the company’s estimated 2021 EBITDA (earnings before interest, taxes, depreciation and amortization). We think this is a very attractive valuation, and we added to our position in the company because we believe the transport disruptions will be resolved within several months.”
14. Hims & Hers Health, Inc. (NYSE: HIMS)
Market Cap: $1.445 billion
“Hims”, which began as a lifestyle brand targeted at treating issues that most men are afraid to discuss, such as erectile dysfunction, male pattern baldness, and acne, quickly grew to $1 million in sales in its first week and has continued to grow at a rapid pace ever since. The healthcare company has expanded into a multi-specialty telemedicine platform that links consumers to certified healthcare experts, thanks to sister brand “Hers”.
Since its inception, Hims & Hers Health, Inc. (NYSE: HIMS) has conducted over two million telehealth consultations, allowing people in all 50 US states to have increased access to high-quality, convenient, and inexpensive treatment.
13. WW International, Inc. (NASDAQ: WW)
Market Cap: $1.522 billion
WW International, Inc. (NASDAQ: WW), formerly Weight Watchers International, Inc., is a global firm based in the United States that provides weight reduction, fitness, and attitude services, including the Weight Watchers complete diet program.
WW International, Inc. (NASDAQ: WW) is the rebranding of a billion-dollar firm that has been in operation for almost five decades. The stock of WW International has dropped about 15% in December and it remains down by about 30%. While COVID-19 has had an impact on the company’s business (revenue was down by roughly 3% in the first nine months of 2020), the company’s digital division has picked up the slack. WW’s digital revenue was up 23% in Q3 2020, and digital helped the company’s total memberships expand by 5% year over year.
Like Dick’s Sporting Goods, Inc. (NYSE: DKS), Peloton (NASDAQ: PTON), Planet Fitness, Inc. (NYSE: PLNT), Nike, Inc. (NYSE: NKE) and Lululemon Athletica (NASDAQ: LULU), WW International, Inc. (NASDAQ: WW) is one of the most valuable health and fitness companies in the world.
Miller Value Partners, in their Q4 2020 Investor Letter, said WW International, Inc. (NASDAQ: WW) is a company they continue to monitor during the fourth quarter of 2020. Here is what the fund actually said:
“Another name we’re very excited about is WW (formerly known as Weight Watchers). We’ve followed it for a while. CEO Mindy Grossman, joined in 2017, is excellent. While the company has looked cheap in the past, we think the digital transition has reached an important inflection the market is not reflecting. We expect improving revenue growth and margin expansion and believe the stock can double.”
12. Fitbit, owned by Alphabet Inc. (NASDAQ: GOOG)
Valuation: $2.1 billion
Fitbit is ranked 12th among the top 15 health and fitness firms on our list. Fitbit Inc., headquartered in San Francisco, California, is an American consumer electronics and fitness firm. They manufacture wearables, trackers, smartwatches, and other items for the market. The company recorded revenue of $364 million in the third quarter of 2020, up 5% year over year.
11. Sprouts Farmers Market, Inc. (NASDAQ: SFM)
Market Cap: $2.849 billion
The headquarters of the Sprouts Farmers Market, Inc. (NASDAQ: SFM) supermarket chain is in Arizona. Their customers can choose from a variety of natural and organic foods. Sprouts Farmers Market, Inc. (NASDAQ: SFM) reported net sales of $1.6 billion in the third quarter of 2020, up 9.5 percent from the same period last year.
Sprouts Farmers Market, Inc. (NASDAQ: SFM) is focused on keeping low rates all through the pandemic by purchasing extra food from growers.
In the Q2 2021 investor letter of Silver Ring Value Partners, the fund mentioned Sprouts Farmers Market, Inc. (NASDAQ: SFM). Here is what the fund said:
“I increased Sprouts Farmers Market to a Medium position. I spoke about the company briefly in last quarter’s letter when I began building the position. It is a good example of the third investing pattern that I described earlier of companies with a long duration of above-average growth that is underappreciated by the market. I presented my investment thesis on the company at MOI Global’s 2021 Wide-Moat Investing Summit. I am attaching the presentation to give you a more in-depth perspective of how I am thinking about this investment.”
10. Herbalife Nutrition Ltd. (NYSE: HLF)
Market Cap: $5.663 billion
Established by Mark Hughes, Herbalife Nutrition Ltd. (NYSE: HLF) is multinational nutrition and weight-loss corporation. Dietary supplements are the focus of Herbalife Nutrition Ltd. (NYSE: HLF)’s goods. HLF announced net sales of $1.5 billion in the third quarter of 2020, a 22.3 percent increase over the same time in 2019.
Like Dick’s Sporting Goods, Inc. (NYSE: DKS), Peloton (NASDAQ: PTON), Planet Fitness, Inc. (NYSE: PLNT), Nike, Inc. (NYSE: NKE) and Lululemon Athletica (NASDAQ: LULU), Herbalife Nutrition Ltd. (NYSE: HLF) is one of the most valuable health and fitness companies in the world.
9. Foot Locker, Inc. (NYSE: FL)
Market Cap: $6.041 billion
Foot Locker (FL) is a sportswear and footwear shop based in the United States. Foot Locker, Inc. (NYSE: FL) is known for offering a one-stop-shop for athletic-inspired shoes and apparel for men, women, and children.
Foot Locker, Inc. (NYSE: FL) remains a profitable company with significant free cash flow and high returns on capital. Foot Locker, Inc. (NYSE: FL) has achieved a pre-tax return on capital of 40.5 percent over the last twelve months.
Like Dick’s Sporting Goods, Inc. (NYSE: DKS), Peloton (NASDAQ: PTON), Planet Fitness, Inc. (NYSE: PLNT), Nike, Inc. (NYSE: NKE) and Lululemon Athletica (NASDAQ: LULU), Foot Locker, Inc. (NYSE: FL) is one of the most valuable health and fitness companies in the world.
8. Planet Fitness, Inc. (NYSE: PLNT)
Market Cap: $6.073 billion
Planet Fitness, Inc. (NYSE: PLNT) is a fitness club chain that offers personal training, massage services, and other facilities. Planet Fitness, Inc. (NYSE: PLNT) reported total revenue of $105.4 million in the third quarter of 2020, down 36.8% from the same period in 2019.
Wasatch Global Investors, in its Q1 2021 investor letter, mentioned Planet Fitness, Inc. (NYSE: PLNT). Here is what the fund said:
“At the other end of the spectrum, we completely sold our position in Planet Fitness, Inc. (PLNT) even though some speculators would consider the stock to be a reopening play. The company owns and operates a chain of fitness clubs. The stock spiked on optimism that people will return to pre-pandemic levels of exercise at group facilities. But recent earnings for Planet Fitness didn’t impress us, and we decided the stock was too expensive based on our projection for the company’s growth rate.”
7. Dick’s Sporting Goods, Inc. (NYSE: DKS)
Market Cap: $9.804 billion
Dick’s Sporting Goods, Inc., or DKS, as the name suggests, is a sporting goods store. The business operates stores that sell a variety of brand-name sporting products, clothes, and footwear.
6. Peloton Interactive, Inc. (NASDAQ: PTON)
Market Cap: $32.237 billion
Peloton (NASDAQ: PTON) is an American fitness and media company that was founded in 2012. It is one of the largest interactive fitness platforms that has over 3 million members subscribed to it.
Peloton (NASDAQ: PTON)’s main product line includes internet-connected fitness programs that are immersive allowing members to take trainer-led classes at their own convenience from anywhere accessible. With an annual subscription, revenue was reported to be $363.7 million in 2020, making it one of the most valuable health and fitness companies in the world.
Peloton (NASDAQ: PTON) founded connected technology-driven fitness and streaming of lessons for members. They are one of the main collaborating fitness areas in the world with over 2.6 million members. During the fourth quarter of 2020, PTON reported total revenue of $607 million, witnessing a 172% year-on-year growth.
Like Dick’s Sporting Goods, Inc. (NYSE: DKS), Peloton (NASDAQ: PTON), Planet Fitness, Inc. (NYSE: PLNT), Nike, Inc. (NYSE: NKE) and Lululemon Athletica (NASDAQ: LULU), Peloton (NASDAQ: PTON) is one of the most valuable health and fitness companies in the world.
Artisan Partners, in its Q1 2021 investor letter, mentioned Peloton Interactive, Inc. (NASDAQ: PTON). Here is what the fund said:
“Among our bottom Q1 contributors was Peloton Interactive. Peloton’s growth has accelerated throughout the pandemic as consumers replace in-person gym workouts with the company’s connected bikes and online classes. This has increased brand awareness, decreased the need for advertising spending and quickly proved the company’s high-margin, recurring revenue business model. These benefits were on clear display in Peloton’s Q4 results, which showed subscription growth trends remain robust entering 2021. However, this demand, combined with global supply chain bottlenecks, is resulting in bike shipment delays and has led the company to spend $100 million in the coming months to expedite deliveries. While this will pressure near-term profits, we expect trends to improve later this year as the company’s investments in manufacturing capacity bear fruit and as it rolls out a new, affordable treadmill. We trimmed our position early in the quarter based on valuation concerns, but the stock’s subsequent selloff brought the valuation back into an attractive range, in our view.”
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Disclosure: None. 15 Most Valuable Health and Fitness Companies in the World is originally published on Insider Monkey.