13D Filing: Coliseum Capital and Purple Innovation Inc. (PRPL)

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CUSIP No. 74640Y 106

Item 1. Security and Issuer.

This Schedule 13D (this Schedule 13D) relates to the Class A common stock, par value $0.0001 per share (the
Class A Stock), of Purple Innovation, Inc. (the Issuer) (formerly known as Global Partner Acquisition Corp. (GPAC)), a Delaware corporation. The principal executive offices
of the Issuer are located at 123 East 200 North, Alpine, UT 84004.

Item 2. Identity and Background.

The persons filing this statement and the persons enumerated in Instruction C of Schedule 13D and, where applicable, their respective places of organization,
general partners, directors, executive officers and controlling persons and the information regarding them, are as follows:

(a) This Schedule 13D is filed by:
Coliseum Capital Management, LLC, a Delaware limited liability company (CCM);
Coliseum Capital, LLC, a Delaware limited liability company (CC);
Coliseum Capital Partners, L.P., a Delaware limited partnership (CCP);
Coliseum Co-Invest Debt Fund, L.P., a Delaware limited partnership (COC);
Adam Gray, a director of the Issuer (Gray); and
Christopher Shackelton (Shackelton).

The foregoing persons are hereinafter
sometimes collectively referred to as the Reporting Persons.

(b) The business address of the Reporting Persons is 105 Rowayton Avenue, Rowayton, CT 06853.
(c) The present principal occupation or employment of each of the Reporting Persons and the name, principal business and address of any corporation or other organization in which such employment is conducted is as follows:

CCM is the investment adviser to CCP and COC, which are investment limited partnerships. CC is the General Partner of CCP
and COC. Gray and Shackelton are the managers of CC and CCM.

(d) During the last five years, none of the Reporting Persons has been convicted in a criminal proceeding (excluding traffic violations or similar misdemeanors).
(e) During the last five years, none of the Reporting Persons was a party to a civil proceeding of a judicial or administrative body of competent jurisdiction and as a result of such proceeding was or is subject to a
judgment, decree or final order enjoining future violations of, or prohibiting or mandating activities subject to, federal or state securities laws or finding any violation with respect to such laws.
(f) The citizenship or place of organization for each of the Reporting Persons is listed in Row 6 of the cover pages hereto.

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