13D Filing: Coliseum Capital and Purple Innovation Inc. (PRPL)

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CUSIP No. 74640Y 106

  1.

Names of
reporting persons.

Coliseum Capital, LLC

  2.

Check the appropriate box if a member
of a group (see instructions)

(a)  ☐        (b)  ☒

  3.

SEC use only

  4.

Source of funds (see instructions)

AF

  5.

Check if disclosure of legal
proceedings is required pursuant to Items 2(d) or 2(e)

  6.

Citizenship or place of
organization

Delaware

Number of

shares

beneficially

owned by

each

reporting

person

with

  7.

Sole voting power

0

  8.

Shared voting power

6,208,303 (1)

  9.

Sole dispositive power

0

10.

Shared dispositive power

6,208,303 (1)

11.

Aggregate amount beneficially owned by each reporting person

6,208,303 (1)

12.

Check if the aggregate amount in Row
(11) excludes certain shares (see instructions)

13.

Percent of class represented by amount
in Row (11)

51.5% (1)

14.

Type of reporting person (see
instructions)

OO

(1) Consists of (a) 3,837,635 shares of Class A Stock, 937,635 of which are subject to a lock-up period, vesting, and/or forfeiture, and (b) 2,370,668 shares of Class A
Stock that could be obtained upon conversion of 4,741,337 Warrants.

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