12 Best Penny Stocks to Invest in According to the Media

9. BARK, Inc. (NYSE:BARK)

Share Price (As of January 3): $1.97

Number of Hedge Fund Holders: 17

BARK, Inc. (NYSE:BARK) is a dog-centric company that has developed itself as a leading global omnichannel dog brand. The company serves across two major categories: toys & accessories and consumables. The Company’s segments include direct-to-consumer and commerce, and the majority of its sales rely on the direct-to-consumer segment.

BARK, Inc. (NYSE:BARK) also offers subscription-based products, BarkBox and Super Chewer, that feature monthly themed boxes of BARK toys and treats – delivered directly to a dog’s home. The company offers various products including kibble, treats, toppers, and dental, among others. Whereas, the toys category provides products such as beds, leashes, apparel, and other miscellaneous products, adding further to the company’s revenue.

BARK, Inc. is making strategic moves to overcome unprofitability and improve its market position. On December 5, the company announced the expansion of BARK Air, the world’s first air travel service for dogs and dog parents. The service is available through direct air carrier Air Wisconsin to explore trial flights on larger planes between New York City and Miami/Fort Lauderdale. BARK has recently launched its BarkBox in retail via Target, targeting to expand its consumer reach and increase sales.

During the second quarter of FY25, the company managed to contract its net loss by 49.1% year-over-year to $5.3 million, while the revenue increased by 2.5% year-over-year to $126.1 million. Furthermore, the company experienced the ninth consecutive quarter of year-over-year Adjusted EBITDA growth during Q2, driven mainly by a 26% increase in its commerce segment revenue.