12 Best Hair Care Stocks to Buy According to Hedge Funds

2. The Estée Lauder Companies Inc. (NYSE:EL)

Number of Hedge Fund Holders: 49

Estée Lauder Companies Inc. (NYSE:EL) is a globally popular manufacturer of hair care, skincare, makeup, and fragrance. Its elaborate product portfolio includes Estée Lauder, Clinique, MAC, Bobbi Brown, Jo Malone London, Too Faced, La Mer, and others. The company sells its products through multi-brand retailers, department stores, prestige salons and spas, upscale perfumeries, and pharmacies.

The company has been experiencing negative trends in its operations since last year. It reported a 6% drop in revenue to $4.0 billion in fiscal Q2 2025. The center of these struggles for The Estée Lauder Companies Inc. (NYSE:EL) is weak consumer spending in China and a drop in the Asia Travel business, which comprises a majority of Chinese travelers purchasing products abroad.

However, the company’s new CEO has announced a “Beauty Reimagined” reinvention plan with five action plans to help the company recover. These plans include accelerating best-in-class consumer coverage, creating transformative innovation, accelerating new consumer acquisition by boosting consumer-facing investments, fueling sustainable growth through bold efficiencies, and reimagining operations by simplifying the organization.