12 Best Cosmetics Stocks to Buy for 2025

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9. Unilever PLC (NYSE:UL)

Number of Hedge Fund Holders: 31

Unilever PLC (NYSE:UL) is a fast-moving consumer goods (FMCG) company that operates through five segments: Personal Care, Nutrition, Beauty and Well-Being, Home Care, and Ice Cream. Unilever PLC (NYSE:UL) offers over 400 brands worldwide. Its Beauty & Well-being segment includes skin care, hair care, and prestige beauty, while the Personal Care segment includes oral care products, deodorant, and skin cleansing, making it one of the best cosmetics stocks to buy according to hedge funds.

On April 15, Barclays analyst Warren Ackerman maintained a Buy rating on Unilever PLC (NYSE:UL). In a report released on April 14, Celine Pannuti CFA from J.P. Morgan also maintained a Buy rating on the company.

The company’s EPS slightly exceeded analyst consensus expectations of £2.965 in fiscal Q4 2024, reaching £2.98, primarily due to solid operational efficiency. However, revenue for the quarter reached £14.2 billion, missing the anticipated £15 billion. The revenue miss was primarily due to currency exchange headwinds and certain market challenges.

Despite that, Unilever PLC (NYSE:UL) reported significant growth across its core brands, with its Power Brands collectively posting a 5.3% increase in underlying sales. The Beauty & Well-being segment underwent a 6.5% growth, while the Personal Care segment attained a 5.2% increase. This growth was attributed to a robust performance by brands such as Sunsilk and Vaseline in Beauty & Well-being and deodorant line innovations in Personal Care.

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