11 Ridiculously Cheap Stocks to Invest in

6. Helen of Troy Limited (NASDAQ:HELE)

Forward P/E as of April 17: 4.13

Helen of Troy Limited (NASDAQ:HELE) is a leading global consumer products company with a focus on creative solutions through well-diversified and widely recognized brands. Headquartered in Hamilton, Bermuda, the company mainly operates through the Home and Outdoor and Beauty and Wellness segments. HELE emphasizes product innovation, product quality, and competitive pricing.

Helen of Troy Limited (NASDAQ:HELE)’s recent acquisition of Olive & June, a high-end nail care brand, is what makes it a bull. This is a testament to the giant’s diversification approach, as the traditional offerings were limited to hair appliances and skin care. In the fourth quarter, the acquisition is anticipated to contribute $17 to $19 million in revenue, with even further upside expected in the years ahead. Noel Geoffroy, the Chief Executive Officer, made the following comment:

“We see significant growth potential in Olive & June as the team continues to build on the brand’s strength and consumer obsession and breakthrough commercial and product innovation in addition to leveraging Helen of Troy capabilities to help expand availability with increased distribution.”

Helen of Troy Limited (NASDAQ:HELE) is consistently investing in product innovation and marketing, the two key pillars of any leading business strategy. This, along with improved flu-related sales, distribution benefits, and gains from the acquisition, can assist the company in making positive revenue growth in the coming quarters.

While the company is at high risk of tariffs, as it is heavily sourcing goods from China, the impact can be negated through cost savings under Project Pegasus, volume leverage, synergy savings, and strategic pricing considerations in the long haul. Much of the success of Helen of Troy Limited (NASDAQ:HELE) lies in the cost minimization strategies in FY26, similar to those of FY25, under the Project Pegasus initiative.

The one-year price target of $78.33 highlights a whopping 135% increase in the stock price. With that being said, HELE is poised for long and sustainable growth and is one of the best cheap stocks to invest in.