7. Absolut Vodka
Prior to Absolut Vodka’s long-running vodka bottle campaign, vodka was almost unheard of, and sales were quite dismal as compared to the multi-million dollar company it is today. Absolut did a great job of blending design, art, with alcohol, driving the public’s eye thanks to its appealing look. It also sported simple two-word headlines such as “Absolut Perfection” which caught the public’s attention and helped the company become the most successful vodka brand.