When we say most expensive bra brands in the world, you can’t help thinking of Victoria’s Secret and their fantasy bras, right?
But let’s analyze the topic from the historic and economic point of view first. Women’s lingerie has evolved over the centuries and has become one of the most important factors in the consumer society. Admittedly, these products are an absolute necessity and the companies are struggling to survive in the highly competitive market. Usually, there are two ways to ensure the revenue. Either a company strives to be the most affordable and appealing to the average consumer, or it goes to the other extreme in which it focuses on producing the most expensive items. The second option is what we are talking about, so you might want to check out the 10 most expensive underwear in the world. Even though it may seem as a riskier option, the truth is that there is always going to be a rich niche market for the luxury goods. Whatever crisis there is in the world, the average consumers are the ones who take the hit that consequently diminishes their purchasing power. On the other hand, you can be rest assured the well-off part of the society doesn’t alter very much. Inevitably, its structure changes, but the market share normally remains stable.
FashionStock.com / Shutterstock.com
High End Bras are a type of merchandise that is very much in demand. Why is this piece of lingerie so important, you may wonder? Well, firstly, we all need some sort of support in our lives, don’t we? If you’re a woman, emotional support is always being emphasized as the most valuable, but let’s face it. Ladies, can you imagine your life without the support a bra provides? Hardly. Therefore, it is no surprise this industry is attracting so much attention and women enjoy going shopping for the most beautiful bra. A perfect bra should be a perfect union of comfort, beauty, and price. Today lots of women shop for expensive bras online. You can visit websites of the brands we have chosen, but there are also some brands whose designers insist on making the bra exclusively for every customer.
In our search for the most expensive brands worldwide, we visited websites such as The Lingerie Addict, The Mesh News, Talking Bra as well as Vogue for suggestions on pricey and fashionable bra manufacturers and most expensive bra in the world in 2016. Next, we tried to find the most expensive bra a particular brand offered. The offers were either from the designer’s website or from Nancy Mayer. We took into account the original price, not the one after the discount and as for British companies, we converted pounds into US dollars via X-rates calculator.
Finally, here are the most expensive bra brands in the world, listed according to bra prices. We are starting with the ‘cheapest’ one:
11. Journelle
Price: $130
Claire Chambers is the owner of the brand which she started in 2007. While Journelle offers the lingerie of other designers on their website and in their retail stores, there is also a place for their own collection with competitive prices.
Pixabay / Public Domain
10. Fleur of England
Price: $145
Fleur of England -it’s obvious where they come from. The priciest bra is not exactly flowery, but effect makes up for the looks. Most expensive Fleur of England bras are called Padded Plunge. It raises the volume all right.
Pixabay / Public Domain
9. Fox and Rose
Price: $172
The company was founded by Amanda Lorenzani and Alexandra Miro, who had a common interest in lingerie. The creations usually have two options, depicting the two sides of a woman. Creme Clementine Bra and Black Clementine Bra are the priciest on their website. Here’s that eternal battle between looking romantic or looking hot. The price is the same in both ways, so why not go shopping for both?
Pixabay / Public Domain
8. Myla
Price: $231
Myla is another English brand in our list of the most expensive bra brands in the world. Currently, Night Mist Embroidery with Padded balcony takes the lead when it comes to how much money you need for a bra. It is “framing the figure with deep sapphire and black straps”, as the designers put it.
Pixabay / Public Domain
7. Guia La Bruna
Price: $325
Guia La Bruna actually does everything herself, and in her house, from the samples to the end design. The most valuable bra is on sale at the moment, but we took into account the original price of Oddette Demi-cup bras in black and white.
Pixabay/Public Domain
6. Bordelle
Price: $406
If you go shopping at Bordelle, one of the most expensive bra brands in the world, you’re bound to find something sexy and provocative. They have a huge offer of ouvert bras to make you feel special. Nami Guipure Bodice Bra is made of silk, satin and lace and absolutely adorable! Of course, you can buy the matching panties, too.
Copyright: disorderly / 123RF Stock Photo
5. Pleasurements
Price: $504
If you are ever in Amsterdam, they invite you to visit their House of Pleasurements. In the meantime, you can offer anything you need online.
Pixabay/ Public Domain
4. Carine Gilson
Price: $525
Carine Gilson started her own couture lingerie brand in 1994 and has been successful ever since. The price is justified by the fact that every item is handcrafted.
Pixabay/ Public Domain
3. La Perla
Price: $720
This bra and lingerie brand has existed for six decades. It all started in Bologna in 1954 with a woman who had the desire to chase her dream and design for women. Over the years, La Perla has both introduced and followed trends which brought it to this high position.
Pixabay/Public Domain
2. Agent Provocateur
Price: $1525
Agent Provocateur is a synonym for luxury. While its competitor (the first place in our list) isn’t that pricey unless it’s making special collections, Agent Provocateur is a synonym for luxury, elegance, and sexiness.
Pixabay/ Public Domain
1. Victoria’s Secret
Price: $20 million
Molly Sims Bra Heavenly Star Bra is the main reason why Victoria’s Secret is at the top of our list of most expensive bra brands in the world. Molly Sims Bra was designed by Susan Rosen and it is actually made from platinum, not cloth, which is probably why it has remained to be Victoria’s Secret most expensive bra. Victoria’s Secret is famous for its Fantasy Bra collections which include pieces such as the Heavenly Star Bra ($12.5 million) and the Red Hot Fantasy Bra ($15 million).
s_bukley / Shutterstock.com
