11 Best Internet Retail Stocks to Buy According to Analysts

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6. Jumia Technologies (NYSE:JMIA)

Analyst Upside: 79.27%

Number of Hedge Fund Holders: 14

Jumia Technologies (NYSE:JMIA) operates an e-commerce platform that connects consumers and sellers through logistics, payment, and marketplace services. The company’s platform operates in the Middle East and Africa and offers digital services and products, including fashion, smartphones, apparel, electronics, and financial solutions.

The company experienced an 18% year-over-year growth in its physical goods orders in December, reflecting the growing demand on its platform. Jumia Technologies (NYSE:JMIA) anticipates growth between 15% and 20% year over year in the Physical Goods Order segment, supported by enhanced customer and seller experience, upcountry expansion, and product assortment expansion achieved through international sourcing.

Its core marketplace business also grew in fiscal Q4 2024, with quarterly active customers increasing by 8%. Jumia Technologies (NYSE:JMIA) achieved these results while reducing its marketing spend from $6.2 million in fiscal Q4 2023 to $4.8 million in fiscal Q4 2024. The company takes the sixth spot on our list of the top internet retail stocks to buy according to analysts.

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