10 Makeup Companies That Do Not Test on Animals

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6. Wet N Wild

Wet N Wild is a Los Angeles-based drugstore brand that also offers affordable makeup comparable to those of high-end brands. Some of its eyeshadow and lipstick colors are dupes, or of similar color and/or consistency, to those of MAC Cosmetics, which is not a cruelty-free brand. Not only does Wet N Wild not test its products on animals, it also works with third-party vendors that are cruelty-free. Besides this, The Campaign for Safe Cosmetics did not find lead content in Wet n Wild’s bestselling lipsticks in a study that tested more than 400 lipsticks.

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