Who are 10 celebrities with the best social media skills? The rise of social media platforms has changed the way in which celebrities communicate with their fans. Prior to Facebook, Twitter or Instagram, traditional media, such as newspaper and TV, served as the mediator between stars and ordinary people. We don’t need a mediator anymore, because we are one click away from following celebrities’ accounts and seeing their latest photos and videos the moment they appear online. And even more importantly, we now have the opportunity to say what we think about their work, hoping they would read our comment and, if we are lucky enough, reply to it, which was unimaginable only a decade ago.
However, the rise of social networks has not only benefited fans, but it has also opened unlimited space for stars to promote their work. Consider only Facebook, which is second on our list of 5 Most Visited Websites in the World in 2015. Celebrities can state their opinion on any subject and be certain it would be read by millions, gather support for initiatives they believe in without leaving their homes, share personal details from their lives… Running social media accounts is an art in itself, and celebrities have teams that do the largest share of posting and commenting. We created the list of 10 celebrities with the best social media skills using Fan Page List, which ranks Facebook and Twitter’s users according to the number of followers, and Socialblade ranking of Instagram users by the number of followers. Presented numbers are in millions.
10. Eminem
Facebook followers: 92.3 million
Twitter followers: 19.6 million
Instagram followers: 294.000
Total number of followers: 112.5 million
Eminem is one of the celebrities who has an ambivalent attitude toward social networks. On one side, he doesn’t want social media to draw his attention from important things, such as making music. On the other side, he can’t stay off social networks since he is aware of their importance. So he tries to find some kind of balance.
9. Lady Gaga
Facebook followers: 61. 7 million
Twitter followers: 51.6 million
Instagram followers: 11.3 million
Total number of followers: 124.6 million
Lady Gaga is not only one of the most popular celebrities on social networks, but also she is the owner of the social network called LittleMonsters.com. The network allows Gaga’s fans to set up their profile, share the singer’s photos and videos, send and receive private messages, chat with other users and join open discussions.
8. Beyonce
Facebook followers: 63.7 million
Twitter followers: 14.1 million
Instagram followers: 77.8 million
Total number of followers: 126 million
Beyonce, 34 years old singer, who made it to the 21st place of Forbes list of 100 Most Powerful Women, has recently used social networks to silence the rumors about troubles in her marriage with Jay-Z. She has published “happy” photos with her husband. However, the photos haven’t silenced the media but instead prompted them to hire experts for body language who carefully examined each photo and concluded they are “fake”.
7. Selena Gomez
Facebook followers: 58 million
Twitter followers: 33.9 million
Instagram followers: 47.3 million
Total number of followers: 139.3 million
Selena Gomez, 23 years old singer and actor, is the youngest person on our list. One of three Disney Girls (two other being Miley Cyrus and Demi Lovato) who became famous after acting in the Disney series Wizards of Waverly Place. She has recently send the message to her fans that “social networks shouldn’t be source of their lives”.
6. Shakira
Facebook followers: 102.9 million
Twitter followers: 35.1 million
Instagram followers: 12.8 million
Total number of followers:150.8 million
In 2014, Shakira became the first person who reached 100 million likes on Facebook, gaining the flattering title of “Queen of Facebook”. The success didn’t come overnight – it is a result of smart marketing strategy which includes writing posts in different languages, publishing photos and details from her personal life that make her look like an ordinary girl. Of course, her appearance on 2014 World Cup contributed a lot to her popularity.
5. Rihanna
Facebook followers: 81.5 million
Twitter followers: 51.8 million
Instagram followers: 27.6 million
Total number of followers:161 million
With 161 million followers on social networks, Rihanna is in the fifth place on our list 10 Celebrities with the Best Social Media Skill. Rihanna has recently experienced the ugly side of online popularity. In July this year, an Internet troll threaten Rhianna that he would kill her. He twitted “Should of killed @rihanna a minute back I would be good right now. Sorcery is a weapon I use guns, bout to get a gun license, can’t use my hands.”
4. Katy Perry
Facebook followers: 72 million
Twitter followers: 76.6 million
Instagram followers: 29.7 million
Total number of followers: 178.3 million
Katy Perry is the most followed celebrity on Twitter with 76.6 million of followers. She is one of the stars who isn’t afraid of talking publicly about her political views. She was a vocal supporter of president Obama and the Obamacare, and now she stands side by side with Hillary Clinton.
3. Cristiano Ronaldo
Facebook followers: 107.1 million
Twitter followers: 38.3 million
Instagram followers: 33.3 million
Total number of followers: 178.7 million
Cristiano Ronaldo, only sportsperson on our list, is the most popular celebrity on Facebook with 107,1 million fans. Unlike other stars on the list, Ronaldo doesn’t need self-promotion to boost sales of his albums. However, his popularity on social media websites has certainly contributed to him becoming one of the highest-paid stars for starring in commercials.
2. Justin Bieber
Facebook followers: 72.9 million
Twitter followers: 68.4 million
Instagram followers: 41.2 million
Total number of followers: 182.6 million
Justin Bieber is another star who does not only use social networks but also launches them. The singer invested 1.1 million in Shots Of Me, which was promoted as the first anti-bulying network because users can share their photos and videos, but they can’t leave comments. Bieber’s public endorsement of the network helped Shots of Me to reach 5 million users.
1. Taylor Swift
Facebook followers: 72.9 million
Twitter followers: 64.9 million
Instagram followers: 51.3 million
Total number of followers: 189.1 million
With 189.1 followers on Facebook, Twitter and Instagram Taylor Swift is the first on our list 10 Celebrities with the Best Social Media Skills. In the recent interview for GQ, Swift said that there was a time when she didn’t go online. “I didn’t go online for a year and a half. I actually forgot my Instagram password”, Swift explained. However, the pop star has admitted that she now keeps an eye on what is going on social media.